Role & responsibilities

1. Public Relations & Media Relations

- Develop and execute PR strategies to strengthen the brand presence of Exhibition Showcase.
- Build and maintain relationships with journalists, media houses, industry publications, associations and corporate communication teams.
- Draft, edit and distribute press releases, media advisories, official announcements and corporate communications.
- Coordinate media coverage, interviews and leadership interactions with industry stakeholders.
- Identify opportunities for editorial collaborations, media exchanges and strategic partnerships.

2. Corporate Communications & Content

- Prepare official communication materials, company announcements, media pitches and leadership messages.
- Ensure consistency in brand messaging across digital platforms, publications and external communications.
- Coordinate with the editorial and digital teams to align PR initiatives with the company's content strategy.
- Develop communication plans for company initiatives, industry events, awards and summits.

3. Event PR & Industry Engagement

- Manage PR activities for Exhibition Showcase's industry events, awards, summits and conferences.
- Coordinate media partnerships, press interactions, speaker announcements and event publicity.
- Develop pre-event, on-site and post-event communication plans.
- Facilitate media engagement with exhibitors, sponsors, speakers, associations and industry leaders.

4. Strategic Partnerships & Brand Building

- Develop relationships with industry associations, exhibition organisers, event agencies, convention centres and corporate stakeholders.
- Explore opportunities for cross-promotions, media partnerships and collaborative campaigns.
- Support brand positioning initiatives to enhance Exhibition Showcase's visibility and industry credibility.

5. Monitoring & Reporting

- Track media coverage, PR campaign performance and brand mentions.
- Maintain media databases, PR calendars, contact lists and coverage reports.
- Prepare periodic reports on media exposure,



campaign outcomes and communication activities.

Required Qualifications & Skills

- Bachelor's or Master's degree in Public Relations, Mass Communication, Journalism, Marketing or a related field.
- 36 years of relevant experience in PR, corporate communications or media relations; experience in the exhibitions, events, MICE or B2B media industry will be preferred.
- Excellent written and verbal communication skills in English.
- Strong press release writing, editing, pitching and stakeholder management skills.
- Established media contacts and the ability to develop current industry relationships.
- Strong organisational, coordination and follow-up skills.
- Ability to manage multiple assignments and work within tight deadlines.

Key Performance Indicators (KPIs)

- Quality and quantity of media coverage secured.
- Growth in media relationships and strategic partnerships.
- Effectiveness of PR campaigns and event publicity.
- Timely execution of press releases and communication plans.
- Improvement in brand visibility and industry engagement.

Preferred candidate profile

- Candidates with 0-4 years of experience in Public Relations, Media Relations, Corporate Communications or Brand Communications.
- Professionals with experience in the exhibitions, MICE, events, trade media or B2B media industry will be preferred.
- Candidates with an established network of journalists, media houses, industry associations, event organisers and corporate communication teams.
- Strong command of written and spoken English, with proven expertise in press releases, media pitches, official announcements and corporate communication.
- Experience in managing media partnerships, event publicity, press conferences, interviews and stakeholder engagement.
- Ability to independently handle PR campaigns, maintain media databases and secure relevant media coverage.
- Proactive, well-organised and confident professionals with excellent networking, negotiation and follow-up skills.
- Candidates who can work independently, manage multiple assignments and meet tight deadlines in a fast-paced media environment.

📌 Public Relations And Communications Manager (Noida)
🏢 Seagem Media Systems
📍 Noida