Role & responsibilities
- Execute and optimize Meta, Google and LinkedIn campaigns for events, webinars, subscriptions and the Yearbook.
- Manage email and WhatsApp marketing campaigns.
- Track campaign performance, registrations, conversions and cost per acquisition.
- Manage landing pages, UTM tracking and GA4 analytics.
- Maintain daily registration dashboards and optimize campaigns to meet targets.
Preferred candidate profile
- 2-5 years of experience in performance or digital marketing.
- Hands-on experience with Meta Ads, Google Ads, GA4 and email marketing tools.
- Knowledge of WhatsApp campaigns, landing pages and UTM tracking.
- Solid analytical skills and experience in campaign optimization.
- Candidates from media, publishing, automotive or digital marketing agencies preferred.
📌 Performance Marketing Executive (Mumbai)
🏢 Spinny
📍 Mumbai