Role & responsibilities

Performance Marketing & PPC

- Plan, execute and optimise Google Ads and Meta Ads campaigns to drive customer acquisition and ecommerce sales.
- Manage advertising budgets, keyword targeting, bidding strategies, audiences and remarketing.
- Test ad creatives, copy and offers to improve campaign performance.
- Track and report on ad spend, revenue, ROAS, acquisition costs and conversion rates.

Graphic Design & Ad Creatives

- Design ad creatives, social media posts, carousels, website banners and promotional graphics.
- Develop visuals for product launches, new collections, seasonal campaigns and sale offers.
- Adapt designs for different advertising placements and social media formats while maintaining consistent brand styling.
- Use campaign results to refine designs and develop new creative variations.

SEO & Website Optimisation

- Conduct keyword research and optimise product pages, collection pages, titles,



meta descriptions and internal links.
- Monitor organic traffic and search performance using GA4 and Google Search Console.
- Identify technical SEO issues and coordinate improvements with the website developer.
- Collaborate with the website team to improve landing pages and the customer shopping experience.

Skills & Requirements
- Hands-on experience with Google Ads and Meta Ads Manager.
- A robust graphic design portfolio demonstrating advertising and social media creatives.
- Proficiency in relevant design tools such as Adobe Photoshop, Illustrator or Canva.
- Working knowledge of SEO, analytics and conversion tracking.
- An eye for typography, layout, colour and fashion brand aesthetics.
- Experience with Shopify, fashion or D2C ecommerce brands would be an advantage.

📌 Performance Marketer PPC| SEO (Noida)
🏢 Wavyn Atelier
📍 Noida