Marketing Manager (Madurai)

Marketing Manager (Madurai)

23 Oct
|
NB MEDIA TECH
|
Madurai

23 Oct

NB MEDIA TECH

Madurai

Company: NB Media Tech Private Limited

Location: 1st Floor, ELCOT IT Park, Airport-Mattuthavani Ring Rd, Chinnailanthaikulam, Madurai, Tamil Nadu 625020

Department: Sales & Marketing

Employment Type: Full-Time | Work from Office

Job Summary

NB Media Tech Private Limited is looking for a dynamic and result-oriented Marketing Manager to drive sales and market expansion for its IT products and digital learning solutions. The ideal candidate will be responsible for developing marketing strategies, building strategic partnerships with colleges and educational institutions, and expanding our customer base in the TNPSC coaching and competitive examination preparation market.

The candidate should have strong business development, client relationship management, sales negotiation, and team leadership skills, with the ability to identify recent business opportunities and achieve revenue targets.

Key Responsibilities

1. IT Product Sales & Business Development

- Develop and execute sales and marketing strategies to promote the company's IT products and digital solutions.
- Identify potential customers, generate leads, and convert prospects into business opportunities.
- Drive product demonstrations, client presentations, negotiations, and sales closures.
- Achieve monthly, quarterly, and annual sales and revenue targets.

2. College & Educational Institution Partnerships

- Identify and approach colleges, universities, engineering colleges, arts and science colleges, and other educational institutions.
- Establish partnerships with college management, principals, placement officers, department heads, and other key decision-makers.
- Conduct product presentations and demonstrations to showcase product features, benefits, and value propositions.
- Develop institutional sales opportunities through campus visits, meetings, seminars, and promotional activities.

3. TNPSC Coaching & Competitive Examination Market

- Identify and approach TNPSC coaching centres, competitive examination academies,



and training institutes.
- Promote relevant IT products, digital platforms, and educational solutions for TNPSC aspirants and coaching institutions.
- Build relationships with coaching centre owners, directors, trainers, and administrators.
- Develop suitable marketing campaigns and sales strategies to expand the company's presence in the competitive examination preparation segment.

4. Marketing Strategy & Market Expansion

- Conduct market research and competitor analysis to identify growth opportunities.
- Develop and implement digital marketing, field marketing, and institutional outreach initiatives.
- Plan promotional campaigns, product awareness programmes, events, and educational seminars.
- Explore new markets, customer segments, and strategic business partnerships.

5. Team Management & Sales Performance

- Lead, guide, and monitor the sales and marketing team to achieve business objectives.
- Set sales targets, monitor team performance, and review lead conversion rates.
- Prepare sales forecasts, marketing plans, and periodic performance reports.
- Coordinate with product, technical, and management teams to improve customer satisfaction and product adoption.

6. Client Relationship Management

- Maintain strong relationships with existing clients and institutional partners.
- Follow up on leads, proposals, negotiations, and pending sales opportunities.
- Collect customer feedback and coordinate with internal teams to address client requirements.
- Identify opportunities for repeat business, renewals, and referrals.

Required Qualifications




- Bachelor's degree in Business Administration, Marketing, Management, or a related field.
- MBA in Marketing or Business Administration will be an added advantage.

Experience
- 3–6 years of experience in sales, marketing, business development, or IT product sales.
- Experience in educational technology (EdTech), institutional sales, college partnerships, or the competitive examination coaching sector will be preferred.
- Prior experience managing a sales team and achieving revenue targets is desirable.

Required Skills
- Strong communication, presentation, negotiation, and closing skills.
- Proven ability to develop B2B and institutional sales opportunities.
- Knowledge of IT products, digital platforms, or educational technology solutions.
- Strong networking and relationship-building capabilities.
- Team leadership, strategic planning, and problem-solving skills.
- Ability to travel locally and conduct client visits when required.
- Proficiency in MS Office, CRM tools, and sales reporting.

Key Performance Indicators (KPIs)
- Monthly and quarterly revenue achievement.
- Number of new college and coaching centre partnerships.
- Lead generation and lead-to-customer conversion rate.
- Number of product demonstrations and client meetings.
- Customer acquisition, retention, and renewal rates.
- Sales team productivity and overall market expansion.

What We Offer
- Opportunity to lead sales and marketing initiatives for technology-driven products.
- Exposure to institutional partnerships and the growing education market.
- A performance-driven work environment with opportunities for professional growth.

Pay: ₹15,000.00 - ₹57,000.00 per month

Benefits

- Cell phone reimbursement
- Commuter assistance
- Flexible schedule
- Health insurance
- Internet reimbursement
- Leave encashment
- Life insurance
- Paid sick time
- Paid time off
- Provident Fund

Work Location: Hybrid remote in Madurai, Tamil Nadu

📌 Marketing Manager (Madurai)
🏢 NB MEDIA TECH
📍 Madurai

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