(JD)

Marketing Manager IT & Pharmaceutical Industries

Senior Management

10+ Years Experience

Vadodara, Gujarat

Marketing Manager

IT & Pharmaceutical Business | Group of Companies

Job Type: Full-Time

Location: Vadodara, Gujarat

Experience: 10+ Years in Marketing & Business Development

Industry: IT, Pharmaceuticals & Allied Businesses

Job Summary The Marketing Manager will be responsible for developing and implementing comprehensive marketing strategies for our IT and pharmaceutical businesses. The role involves managing marketing operations, identifying new business opportunities, building robust client relationships, and driving revenue growth across the group.The candidate should possess strong leadership skills, industry knowledge, and a proven track record of managing marketing teams and business development activities.

Key Responsibilities

1. Marketing Strategy & Planning

- Develop and implement marketing strategies aligned with the business objectives of the group of companies.
- Create annual and quarterly marketing plans for IT and pharmaceutical business segments.
- Identify market trends, customer needs, and emerging business opportunities.
- Strengthen brand visibility and market positioning across relevant industries.

2. Business Development & Revenue Growth

- Identify and develop new business opportunities in the IT and pharmaceutical sectors.
- Build and maintain relationships with key clients, distributors, business partners, and stakeholders.
- Drive customer acquisition, lead generation, and business expansion initiatives.
- Develop and implement strategies to achieve revenue and growth targets.
- Explore new markets and strategic partnerships for business expansion.

3. Team Management & Leadership

- Lead, mentor, and manage the marketing and business development team.
- Set performance goals and monitor team productivity.




- Coordinate with sales, operations, production, and management teams.
- Conduct regular performance reviews and provide guidance to team members.

4. IT Industry Marketing

- Develop marketing strategies for IT products, services, and solutions.
- Identify potential B2B clients and generate qualified business leads.
- Support digital marketing, online campaigns, and brand awareness initiatives.
- Build relationships with corporate clients and technology partners.
- Monitor competitive activities and identify opportunities for market growth.

5. Pharmaceutical Industry Marketing

- Develop marketing and business development plans for pharmaceutical products and services.
- Identify potential customers, distributors, institutional clients, and business partners, as applicable.
- Support product promotion, market expansion, and customer relationship development.
- Coordinate with relevant internal teams to support product and business objectives.
- Ensure marketing activities are conducted in accordance with applicable pharmaceutical industry regulations and company policies.

6. Digital Marketing & Brand Management

- Oversee digital marketing initiatives, including social media, email marketing, website promotion, and online campaigns.
- Develop and monitor marketing content and promotional materials.
- Improve brand awareness and online presence across group companies.
- Track marketing performance through relevant KPIs and analytics.

7. Reporting & Performance Monitoring

- Prepare regular marketing performance reports for senior management.
- Monitor marketing budgets, campaign performance, and return on investment.
- Analyse customer feedback, market trends, and competitor activities.
- Recommend improvements to marketing strategies based on data and business results.

8. Additional Responsibilities allotted by Reporting Manager and Management

📌 Marketing Manager (Vadodara)
🏢 IT Company (Undisclosed)
📍 Vadodara