We're seeking a driven PR professional to craft and execute impactful regional and national campaigns for Tata Play. This role demands a knack for generating buzz around brand initiatives, product/service launches, and tech innovations. Ideal candidates will excel at culling out compelling stories for sustained media buzz, possess a flair for writing consumer and corporate press releases, and have robust media relations, within trade and consumer media.

Experience in LinkedIn management will be preferred.

Media Relations-

- Develop and maintain relationship with journalists across India in identifiable media hubs
- Market Visits – Planning and execution of media visits/ on-ground connect across relevant markets.

Brand Positioning-
- Building the PR strategy basis launch calendar




- Strengthen brand perception & increase brand recall value
- Promoting Brand and Digital Campaigns
- Positioning Tata Play’s products and services

Public Relations

- Liaison with the PR agency for achieving the defined deliverables
- Drafting articles, case studies, story angles etc; disseminate the right kind of info. Push for timely coverage of information
- Media intelligence and participation in industry stories
- Liaise with various departments for newsworthy information which can be leveraged in the media

Education -master’s in public relations /mass media

Experience - 6-8 years of experience in similar industry/ agency.

📌 Manager - Corporate Communications (Mumbai)
🏢 Tata Play
📍 Mumbai