- Prospecting &
- Sourcing:

Identifying target companies and decision-makers via LinkedIn, databases, and market research.

- Outreach Execution: Sending cold emails, making cold calls, networking at industry events, and running digital campaigns.

- Initial Qualification: Filtering raw contacts to see if they match the ideal customer profile (ICP) regarding budget, need, and authority.

- Pipeline Seeding: Passing warm, qualified leads over to sales or managing them through early-stage nurturing sequences

- Market Research &

- Strategy:

Analyzing market trends, competitor moves, and untapped customer segments to form expansion plans.

- Strategic Partnerships: Negotiating and forming joint ventures, reseller channels, or B2B alliances to scale market reach.





- High-Level Negotiation &

- Closing:

Leading complex deal structures, custom proposals, and contract terms alongside legal/finance teams.

- Cross-Functional Alignment: Bridging gaps between marketing (for campaign feedback), product (for client feature requests), and sales execution teams.

- KPI &

- Performance Reporting:

Tracking conversion metrics, revenue forecasts, and pipeline health via CRM tools like Salesforce or HubSpot

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Lead Generation and Business Development Executive (Gurugram)
🏢 Athratech
📍 Gurugram