About the Jobjunior media buyer

? Location: Noida | On-site

? Salary: ₹12,000 – ₹40,000/month

? Working Days: Monday–Saturday | Full-Time

? Experience: 6 months – 5 years

Key Responsibilities

- Assist in planning, setting up, and managing Meta Ads campaigns across Facebook and Instagram for D2C e-commerce brands.
- Monitor campaign performance, including CPM, CTR, CPC, CPA, ROAS, and revenue.
- Conduct audience research, competitor analysis, and customer segmentation to identify potential customers.
- Create, test, and optimize ad creatives, copy, headlines, and campaign strategies to improve performance.
- Manage campaign budgets, bidding strategies, and audience targeting to maximize conversions and profitability.
- Analyze product performance and optimize campaigns to drive online sales and improve return on ad spend (ROAS).
- Work with different Meta campaign objectives, including Sales, Leads, Traffic, and Awareness, as required.
- Optimize retargeting campaigns, custom audiences, lookalike audiences, and prospecting campaigns.
- Support conversion tracking and performance reporting using Meta Pixel, Conversions API (CAPI), and GA4.
- Monitor campaign performance regularly and identify opportunities to scale winning campaigns while reducing inefficient ad spend.

Requirements
- 6 months–5 years of experience in digital marketing or Meta Ads.



Freshers with strong fundamentals may also apply.
- Basic to intermediate knowledge of Meta Ads Manager, campaign setup, audience targeting, bidding strategies, and campaign optimization.
- Understanding of D2C e-commerce metrics such as ROAS, CAC, AOV, CPA, CPM, CTR, and conversion rate.
- Experience with Facebook and Instagram advertising, including campaign testing, retargeting, and scaling strategies.
- Familiarity with Meta Pixel, Conversions API (CAPI), GA4, and Shopify is a plus.
- Ability to analyze campaign data and make performance-driven decisions.
- Robust analytical skills, attention to detail, and a willingness to learn.
- D2C e-commerce experience is a must.

What You'll Get
- Mentorship from experienced performance marketers.
- Hands-on experience managing live Meta Ads campaigns for D2C brands.
- Exposure to e-commerce growth strategies, creative testing, audience research, and campaign scaling.
- Opportunities to develop expertise in paid social advertising and performance marketing.
- Opportunities for career growth in performance marketing.

About ROI HuntROI Hunt is a performance marketing company focused on helping businesses, especially D2C brands, grow through data-driven advertising, customer acquisition, and revenue-focused marketing strategies. [email protected]

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📌 Junior Media Buyer (Noida)
🏢 ROI HUNT Performance Marketing
📍 Noida