FMCG & HoReCa Merchandiser – Retail, Hotels, Restaurants & Cafés (Ludhiana)

FMCG & HoReCa Merchandiser – Retail, Hotels, Restaurants & Cafés (Ludhiana)

23 Oct
|
Mittal Teas
|
Ludhiana

23 Oct

Mittal Teas

Ludhiana

Job Title: FMCG & HoReCa Merchandiser – Retail, Hotels, Restaurants & Cafés

Company: Mittal Teas

Location: Ludhiana, Punjab

Department: Sales & Distribution

Job Type: Full-time

Experience: 1–3 years preferred

About Mittal Teas

Mittal Teas is a premium tea brand focused on delivering quality tea products across retail, hospitality, and institutional channels. We are looking for a proactive and field-oriented Merchandiser to strengthen our market presence in Ludhiana by supporting sales, distribution, product visibility, and customer relationships across FMCG and HoReCa channels.

Job Summary The candidate will be responsible for merchandising and market development across retail outlets, grocery stores, supermarkets, hotels, restaurants, cafés, and other food service establishments. The role involves coordinating with the sales team and distributors, monitoring stock availability, ensuring product visibility, and identifying opportunities to expand the distribution of Mittal Teas products.

Candidates with prior experience in FMCG merchandising, HoReCa sales, food service distribution, or hospitality product handling will be preferred.

Key Responsibilities1. Retail & FMCG Merchandising

- Visit retail outlets, grocery stores, supermarkets, and other assigned sales points regularly.
- Ensure proper product placement, shelf visibility, attractive displays, and availability of Mittal Teas products.
- Monitor stock levels, expiry dates where applicable, and product replenishment requirements.
- Coordinate with retailers, distributors, and the sales team to ensure timely stock availability.
- Check product pricing, competitor activities, promotional displays, and market trends.
- Identify new retail outlets and opportunities to expand product distribution.

1. HoReCa Market Development

- Visit hotels,



restaurants, cafés, bakeries, catering businesses, and other food service establishments.
- Build and maintain relationships with hotel purchase managers, restaurant owners, café managers, chefs, and procurement teams.
- Promote Mittal Teas products for use in hotels, restaurants, cafés, and institutional food service operations.
- Identify potential HoReCa customers and support the sales team in generating new business opportunities.
- Understand customer requirements related to tea varieties, bulk quantities, packaging, pricing, and regular supply.
- Follow up on product samples, enquiries, quotations, and potential orders in coordination with the sales team.
- Monitor competitor products and identify opportunities to increase tea distribution within the HoReCa segment.

1. Distribution & Sales Support

- Coordinate with distributors, stockists, retailers, and the internal sales team to maintain smooth product availability.
- Monitor distributor stock, market coverage, and replenishment requirements.
- Support the expansion of distribution networks across retail and HoReCa channels.
- Track outlet visits, customer interactions, new leads, market feedback, and sales opportunities.
- Help identify potential distributors, retailers, hotels, restaurants, and cafés for business expansion.
- Submit daily or weekly reports on market visits, stock status, customer feedback, and competitor activities.





Candidate Requirements
- 1–3 years of experience in FMCG merchandising, field sales, retail operations, distribution, or a related role.
- Prior HoReCa experience in hotels, restaurants, cafés, or institutional food service is preferred.
- Experience in tea, food, beverages, packaged goods, or other FMCG products will be an advantage.
- Understanding of retail merchandising, distributor coordination, and market development.
- Good communication, negotiation, and relationship-building skills.
- Ability to identify new business opportunities and maintain regular customer follow-ups.
- Willingness to travel locally across Ludhiana for market visits.
- Basic knowledge of MS Excel, Google Sheets, or mobile-based reporting tools.
- A two-wheeler and valid driving licence are preferred for field visits.

Key Skills
- FMCG Merchandising
- HoReCa Sales & Merchandising
- Hotel, Restaurant & Café Sales
- Retail Outlet Management
- Distribution & Channel Development
- Stock Monitoring & Replenishment
- Market Visits & Competitor Analysis
- Customer Relationship Management
- Lead Generation & Sales Coordination
- Daily Market Reporting

Employment Details
- Job Type: Full time
- Location: Ludhiana, Punjab
- Work Mode: Field-based
- Experience: 1–3 years preferred
- Salary: As per experience and company standards

Who Should Apply? Candidates with experience in FMCG, tea, food and beverage distribution, retail merchandising, or HoReCa operations who are comfortable with fieldwork and market development are encouraged to apply.

Interested candidates can apply through whatsapp (phone hidden) with their updated resume.

Pay: Up to ₹22,000.00 per month

Benefits

- Flexible schedule

Work Location: In person

📌 FMCG & HoReCa Merchandiser – Retail, Hotels, Restaurants & Cafés (Ludhiana)
🏢 Mittal Teas
📍 Ludhiana

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