Key ResponsibilitiesWebsite & E-commerce Management

- Manage and maintain the company websites (WordPress & WooCommerce).
- Upload and update products, pricing, offers, banners, and promotional content.
- Ensure product information, images, inventory, and categories are accurate.
- Monitor website performance, speed, uptime, and user experience.
- Coordinate with developers to resolve technical issues.
- Improve website conversion rate and customer journey.

Search Engine Optimization (SEO)

- Perform on-page and technical SEO.
- Conduct keyword research and competitor analysis.
- Optimize product pages, category pages, blogs, and landing pages.
- Improve Core Web Vitals and website performance.
- Build quality backlinks and improve domain authority.
- Monitor rankings using Google Search Console and Google Analytics.
- Increase organic traffic and qualified leads.

Google Business Profile (GMB)

- Manage and optimize Google Business Profile.
- Publish regular posts, offers, and updates.
- Respond to customer reviews and queries.
- Improve local search visibility and customer engagement.

Marketplace Management

- Manage product listings on Amazon, Flipkart, Meesho, Jiomart, and other marketplaces.
- Create new listings and optimize existing ones.
- Monitor inventory, pricing, and stock availability.
- Handle promotions, advertising campaigns, and performance analysis.
- Resolve listing issues and coordinate with marketplace support.
- Increase sales and improve marketplace performance metrics.

Social Media Management

- Manage Facebook, Instagram, LinkedIn, X, and YouTube.




- Create content calendars and publish engaging content.
- Design promotional creatives, reels, stories, and product campaigns.
- Monitor engagement and grow followers organically.
- Respond to customer messages and comments.
- Collaborate with influencers and brand partners where appropriate.

Digital Marketing

- Plan and execute Google Ads and Meta Ads campaigns.
- Optimize campaigns for ROI and lead generation.
- Implement remarketing and customer retention strategies.
- Monitor campaign performance and prepare reports.

Sales & Revenue Growth

- Develop strategies to increase website and marketplace sales.
- Improve conversion rates and average order value.
- Launch seasonal campaigns and promotional offers.
- Track sales performance and identify growth opportunities.
- Achieve monthly revenue targets.

Analytics & Reporting

- Prepare daily, weekly, and monthly performance reports.
- Monitor traffic, sales, conversions, CTR, ROAS, CAC, and customer acquisition.
- Analyze customer behavior and recommend improvements.
- Present insights and growth strategies to management.

Required Skills :

- WordPress & WooCommerce
- Elementor
- SEO (On-page, Off-page & Technical)
- Google Search Console




- Google Analytics (GA4)
- Google Business Profile Management
- Meta Business Suite
- Canva / Adobe Photoshop
- Marketplace Management (Amazon, Flipkart, Meesho)
- Microsoft Excel / Google Sheets
- Basic HTML & CSS (preferred)
- AI tools for content creation (e.g. ChatGPT, Canva AI)

Qualification

- Bachelor's degree in Marketing, Business, IT, Commerce, or a related field.
- 1-3 years of experience in e-commerce, digital marketing, or SEO preferred.
- Freshers with strong practical skills and relevant project experience may also apply.

Key Performance Indicators (KPIs)

- Increase website organic traffic by at least 30% annually.
- Improve keyword rankings for target products and services.
- Grow online revenue across website and marketplaces.
- Increase website conversion rate.
- Improve Google Business Profile visibility and customer engagement.
- Grow social media reach and engagement.
- Increase marketplace sales while maintaining healthy performance metrics.
- Ensure website uptime and timely content updates.
- Achieve monthly digital marketing and sales targets.

Preferred Qualities

- Robust analytical and problem-solving skills.
- Excellent communication and coordination abilities.
- Self-motivated with a growth mindset.
- Ability to manage multiple projects simultaneously.
- Passion for digital marketing, e-commerce, and continuous learning.

Pay: ₹12,000.00 - ₹25,000.00 per month

Benefits :

- Cell phone reimbursement

Work Location: In person

📌 E-commerce Executive (Bhopal)
🏢 SHAKUMBHRI HERBAL PRIVATE
📍 Bhopal