We are looking for a data-driven and analytical Performance Marketing Intern who is eager to learn paid advertising, campaign optimization, and ROI-focused marketing strategies. The intern will work closely with the marketing team to manage and optimize paid campaigns across platforms.
Key Responsibilities
- Assist in setting up and managing paid campaigns on:
- Google Ads
- Meta Ads Manager
- Perform keyword research and competitor analysis.
- Assist in budget allocation and bidding strategy execution.
- Track conversions using:
- Google Analytics
- Google Tag Manager
Required Skills :
- Basic understanding of Digital Marketing concepts.
- Knowledge of PPC (Pay-Per-Click) advertising.
- Familiarity with Google and Meta ad platforms.
- Basic knowledge of Excel/Google Sheets.
- Analytical mindset and number-driven thinking.
- Good communication skills.
Preferred Qualifications
- Certification in Google Ads (Optional but preferred).
- Understanding of conversion tracking & pixels.
- Basic understanding of landing pages and funnel concepts.
What You Will Learn
- Campaign structure and bidding strategies.
- Budget optimization techniques.
- Audience targeting and segmentation.
- Performance analysis and reporting.
- Real-time campaign scaling strategies.