Are You Ready to Make It Happen at Mondelēz International?

Join our Mission to Lead the Future of Snacking. Make It Possible.

How you will contribute

You will:

- Provide specialist technical expertise to lead both proactive and reactive Recruitment activities in accordance with MDLZ policies, standard operating procedures and guidelines
- Work with People Managers to establish business requirements and to determine applicant requirements, leads and coaches managers throughout process to drive identification, selection and landing of best talent
- owning the creation and execution of a sourcing strategy to generate both active and passive talent for current and future vacancies

What you will bring

A desire to drive your future and accelerate your career and the following experience and knowledge:

- Experience in talent acquisition processes and channels with dedicated and specialised expertise in sourcing, assessment, matching, selling and closing capabilities
- Expertise in local market knowledge, the most effective sourcing channels, industry networks, and competitive landscapes to drive efficiency in recruitment process
- Strong stakeholder management, collaboration and influencing skills
- Good written and verbal communication skills
- Drive for results & customer service orientation
- Strong project and vendor management skills, ability to lead complex projects and pro-actively manage work and drive continuous improvement

More about this role

Our Global Talent Attraction team is seeking an Employer Branding Campaigns & Paid Media Specialist to join our Global Talent Attraction Center of Excellence.

You will bring strong B2B or services marketing experience to elevate our paid media approach, expand our platform presence, and ensure robust campaign reporting.



You will guide regional teams on how to approach paid and organic campaigns, support them in launching and monitoring activity, and continuously optimize for best results.

This is a role for someone who is strategic and ROI-driven. Someone who knows how to maximize campaign impact through smart planning, exact targeting, and continuous optimization.

This role sits at the intersection of campaign strategy, paid media execution, and organic social management delivering integrated, full-funnel digital campaigns across platforms including LinkedIn, Meta, Google, Reddit, YouTube, and programmatic channels.

You will collaborate closely with our Content Creator and Content Designer to deliver high-impact, integrated campaigns at a global scale.

Campaign Management & Strategy

- Develop integrated campaign plans (budgets, timelines, formats, KPIs, benchmarks) across paid and organic channels to drive attraction, engagement, and conversion globally.
- Conduct audience, competitor, keyword, and GEO optimization research to inform targeting, messaging, and channel selection.
- Build campaign frameworks that regional teams can adopt and localize for their markets.
- Guide and support Business Unit teams in planning and delivering integrated digital campaigns for their regions.
- Stay current on industry trends, new ad formats, platform updates, and best practices in B2B/services digital marketing.

Paid Media Execution & Optimization





- Set up and manage multi-market campaigns across search, display, social, video, programmatic, and retargeting.
- Continuously optimize campaigns through A/B testing (creatives, copy, targeting, placements).
- Monitor daily performance and pacing; troubleshoot issues proactively.
- Ensure full-funnel journeys from awareness to consideration to lead generation are optimized.
- Ensure accurate campaign trafficking, targeting, and creative implementation.
- Maintain platform hygiene: naming conventions, budgets, and assets organized and consistent.
- Maximize ROI through smart budget allocation, phased spending, and continuous optimization.

Organic Social Media Management

- Manage and oversee organic social media activity and reporting across LinkedIn, Meta, TikTok, and other relevant platforms.
- Identify high-performing organic content that can be amplified through paid media.
- Support and contribute to the global content calendar.
- Ensure organic and paid efforts work together as a cohesive campaign ecosystem.

Stakeholder Management & Regional Enablement

- Act as the go-to consultant for regional teams on paid and organic campaign best practices.
- Influence without authority guide teams across geographies who may have varying levels of digital maturity.
- Manage multiple stakeholder relationships, balancing priorities and timelines across markets.
- Brief the creative team (Content Creator and Content Designer) on campaign needs and provide data-driven feedback on content performance.

Reporting, Analytics & Insights

- Own reporting dashboards for both paid and organic campaign performance.
- Track, measure, and report on KPIs and overall campaign effectiveness.
- Provide actionable insights

📌 Global Employer Branding Campaigns & Paid Media Specialist (Mumbai)
🏢 Mondelēz International
📍 Mumbai