24 Oct
|
Flexing It
|
Mumbai
Our client, a leading food and Agri conglomerate, is looking for a hands-on Brand Manager to support the execution of key marketing and innovation priorities. The individual will work across their brands, partnering with internal teams and external agencies to ensure strong, timely delivery of brand initiatives.
Lead the planning and execution of assigned brand campaigns across digital, e-
Manage brand initiatives end-to-end—from briefing agencies and evaluating creative
work to execution and performance tracking.
- pricing, launch planning and go-to-market coordination.
- Work closely with Sales, Trade Marketing, R&D;, Packaging, Supply Chain, Finance and
Legal to drive timely project delivery.
• Partner with creative, media, research and digital agencies and ensure adherence to
timelines, budgets and brand guidelines.
• Monitor brand and business performance, including sales, market share, distribution,
campaign effectiveness and return on marketing investments.
• annual brand-planning inputs.
MBA/PGDM in Marketing from a recognised institution.
• Approximately 3–6 years of brand-management experience, preferably in FMCG,
food, consumer goods or a related category.
• Experience in campaign execution, innovation/NPD and cross-functional project
Valuable understanding of digital marketing, e-commerce and quick-commerce
Comfortable working independently and managing multiple projects simultaneously.
- Preferred Experience
- Experience in food, frozen foods, snacking or packaged consumer products.
- Exposure to consumer research, packaging development and media planning.
- Familiarity with P&L;, market-share and channel-performance metrics.
- Prior experience managing agencies and working with cross-functional commercial
📌 Brand/Marketing Director or Manager (Mumbai)
🏢 Flexing It
📍 Mumbai