Product Manager Presales

NxtWave / NIAT

About the Role

The Product Manager - Presales owns NxtWave/NIAT's top-of-funnel product experience - the journey from a raw lead through NAT exam initiation to becoming an exam-qualified lead. Unlike a typical consumer PM mandate, this funnel runs in the lakhs (25L+ leads/year) and is shaped as much by Presales, Sales, Marketing and Admissions workflows as by the product itself. This is a hands-on, experimentation-first role: the person in this seat is expected to personally frame problems, separate assumption from evidence, and ship and read experiments rather than execute a stakeholder's pre-decided feature list.

What You'll Own

Lead Generation & Funnel Ownership

- Own and improve the Lead -> NAT Initiation -> Exam-Qualified-Lead funnel end-to-end.
- Define and track the core funnel metrics (lead volume, initiation rate, qualification rate, cost per qualified lead).
- Diagnose funnel drop-off with data before proposing a fix.

Lead Qualification & Presales Enablement

- Design and ship lead-scoring / qualification logic that helps Presales and Counselling teams prioritize the right leads.
- Build or brief tooling (CRM, dialer, follow-up cadence, reminders) that improves counsellor productivity and response time.
- Partner with Presales/Sales leadership to translate ground-level objections into testable product hypotheses.

Experimentation & Prioritization

- Run structured experiments.
- Separate validated evidence from stakeholder assumption before committing engineering effort.




- Prioritize a constrained roadmap (limited engineering bandwidth, fixed budget) and defend trade-offs.

Cross-functional Stakeholder Management

- Align Founder, Marketing/Presales, Sales, Admissions, Growth and Engineering on a single prioritized roadmap.
- Present recommendations - including no build recommendations - directly to leadership with evidence.

Required Qualifications & Experience

- B.Tech/B.E. or equivalent from IIT or BITS (Pilani/Goa/Hyderabad).
- 2-4 years of total experience, including meaningful time in a fast-paced, product-first company with a genuine experimentation culture.
- Demonstrated ownership of a lead-gen, conversion, or presales-adjacent funnel metric.
- Track record of designing, shipping and reading real A/B or funnel experiments.
- Comfortable working directly with Sales/Presales/Counselling teams, not just Engineering and Design.
- Strong analytical ability; comfortable in SQL or equivalent for funnel-level analysis.
- Transparent and structured written and verbal communication.

Preferred Qualifications

- EdTech, high-volume B2C lead-gen, or telesales-heavy sector experience.
- Experience with lead-scoring models, CRM/telephony tooling, or counsellor/sales enablement products.
- Early-stage or 0->1 product experience.

Key Skills & Competencies

- Structured, first-principles problem framing
- Experimentation design and statistical judgement
- Assumption-vs-evidence discipline
- Prioritization under real constraints
- Stakeholder management without authority
- Data fluency
- Crisp communication, including upward to founders

📌 Product Manager (Hyderabad)
🏢 Nxtwave Disruptive Technologies
📍 Hyderabad