The ideal candidate is a creative team player, skilled wordsmith, and detail-oriented editor. You will create engaging, high-quality content that strengthens brand visibility, connects with target audiences, and supports business growth. The role requires strong writing skills, SEO knowledge, and the ability to produce content across multiple digital platforms.

Responsibilities:

- Create high-quality content, including blogs, articles, website copy, landing pages, and email campaigns.
- Collaborate with the marketing team to develop content ideas, content strategies, and editorial calendars.
- Research industry trends, audience interests, and competitor content to identify relevant topics.
- Optimize content for search engines by incorporating keywords, improving readability, and following SEO best practices.
- Proofread and edit content to ensure accuracy, clarity, consistency, and adherence to brand guidelines.
- Write compelling, audience-focused copy that aligns with marketing goals and business objectives.
- Update existing content to improve relevance, search visibility, and organic performance.
- Collaborate with SEO, design, product, and marketing teams to deliver effective content across digital channels.
- Monitor content performance using basic analytics and recommend improvements based on engagement and search metrics.
- Ensure all content meets quality standards,



deadlines, and established editorial guidelines.

Qualifications:

- Bachelor's degree in English, Journalism, Communications, Marketing, or equivalent practical experience.
- At least 2 years of content writing experience in an agency or in-house marketing team.
- A diverse portfolio demonstrating experience with blogs, website copy, landing pages, email campaigns, and marketing content.
- Strong understanding of SEO content writing, keyword research, search intent, and on-page optimization.
- Excellent written and verbal communication skills, with robust grammar, proofreading, and editing abilities.
- Ability to balance audience needs, brand voice, and business objectives when creating content.
- Familiarity with content management systems, keyword research tools, and website analytics platforms.
- Basic understanding of marketing analytics, organic traffic, engagement metrics, and content performance.
- Strong research skills and the ability to simplify complex topics for different audiences.
- Excellent organizational skills, attention to detail, and the ability to manage multiple projects and deadlines.
- Ability to collaborate effectively with cross-functional teams and incorporate feedback.
- Proficiency in English content writing and editing.

📌 Senior Content Writer (India)
🏢 CausalFunnel
📍 India