About The Opportunity A quick-scaling digital marketing agency operating across India, we power growth for B2C and B2B brands through data-led performance marketing strategies. We blend creative storytelling with precision analytics, scaling paid media, CRM, and conversion optimization for clients across e-commerce, SaaS, and fintech. Our teams operate with autonomy, agility, and relentless focus on ROI—delivering measurable growth in dynamic, high-impact environments.
Role & Responsibilities
- Lead end-to-end performance marketing campaigns across Meta, Google Ads, LinkedIn, and emerging channels—optimizing for CPI, CAC, ROAS, and LTV.
- Build and manage scaled acquisition funnels using UTM, GA4, and attribution modeling to unify channel performance insights.
- Collaborate with creatives and UX teams to A/B test ad copy, landing pages, and dynamic audiences for maximum conversion lift.
- Manage $500K+ monthly ad spend, allocating budget using predictive modeling and real-time channel performance dashboards.
- Partner with sales and CRM teams to align lead gen,
retention, and upsell campaigns with business KPIs.
- Train junior team members on platform updates, campaign structuring, and bid strategy best practices.
Skills & Qualifications
- Must-Have
- Meta Ads Manager
- Google Ads
- Google Analytics 4
- UTM Tracking
- CRM Integration (HubSpot/Salesforce)
- ROAS Optimization
- Conversion Rate Optimization
- A/B Testing
- Preferred
- TikTok Ads
- Paid Search Automation (Scripting)
- Looker Studio or Tableau
Benefits & Culture Highlights
- Hybrid work model with core on-site days in metro hubs—flexibility meets collaboration.
- Quarterly performance bonuses + revenue-sharing for top-performing campaigns.
- Quarterly upskilling stipends for Google/Meta certs and tool licenses.
Skills: google ads,conversion rate optimization,optimization,a/b testing,campaigns,marketing agency,crm integration,performance marketing,google
📌 Performance Marketing Manager (from Marketing Agency) (Gurugram)
🏢 MG
📍 Gurugram