Job Description
– TV Ad Sales | R Bharat

Location:
Noida – Sector 158

Experience:
16+ Years Industry: News / Media

About the Role
We are looking for a seasoned TV Ad Sales professional with strong experience in the News Channel industry, who has handled large-scale FCT revenue, national advertisers, agencies and upcountry markets. The role will be responsible for driving revenue growth for R Bharat through FCT sales, strategic client partnerships and market expansion.

Key Responsibilities
• Drive FCT Sales and overall TV advertising revenue for R Bharat across key and upcountry markets.
• Manage large revenue targets and build a robust pipeline of FCT business.
• Develop and execute sales strategies to achieve large and ambitious revenue targets.
• Manage high-value relationships with national advertisers, media agencies, regional clients and key decision-makers.
• Drive business across both major markets and upcountry markets, identifying opportunities for market expansion.
• Build strong pipelines across sectors such as FMCG, Auto, BFSI, Telecom, Consumer Durables, Education, Retail and other key categories.
• Develop strategic partnerships and integrated advertising solutions to maximise revenue.
• Monitor market trends, competitor activity, advertiser spends and regional market dynamics.
• Lead negotiations with large clients and agencies, ensuring healthy revenue growth and commercial outcomes.




• Drive target achievement through effective territory planning, client acquisition, retention and revenue expansion.
• Work closely with internal teams including Programming, Marketing, Revenue Operations and Ad Operations to deliver client solutions.
• Track sales performance, revenue forecasts, collections and business pipelines.
• Lead, mentor and guide sales teams while maintaining strong accountability for business outcomes. Key Requirements
• 16+ years of experience in TV Advertising Sales.
• Mandatory: Strong experience with News Channels / News Media.
• Proven track record of handling large revenue targets and high-value accounts.
• Strong experience across national as well as upcountry markets.
• Established relationships with major advertisers, agencies and media buying networks.
• Strong understanding of the Indian television advertising ecosystem and regional markets.
• Excellent negotiation, business development and relationship-management skills.
• Strong commercial and analytical acumen with a target-oriented approach.
• Experience in leading and managing sales teams will be preferred. What We’re Looking For A seasoned News Media Sales leader who has consistently handled large-scale revenue mandates, understands both national and upcountry markets, and can build sustainable revenue growth through strong client and agency relationships.

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