We are looking for a hands-on Performance Marketing &
Growth skilled with proven experience working in Gaming / Real Money Gaming / Betting or other high-risk and policy-sensitive industries. This role is not for general digital marketers. We are specifically looking for someone who understands the challenges of scaling performance marketing in high-risk settings while managing ROAS, account health, policy compliance and revenue growth.
WHAT YOU WILL OWN
• Plan, launch, optimize and scale campaigns across Meta Ads, Google Ads and other performance channels.
• Manage and scale multiple advertising accounts
.
Handle significant monthly advertising budgets and optimize spend for profitable growth.
• Own ROAS, CAC, CPA, CPI, CVR, LTV and Revenue.
• Build and optimize the complete funnel: Ad fi Landing Page/App fi Registration fi Deposit
• Develop acquisition, retargeting, remarketing and re-engagement strategies.
• Continuously test creatives, audiences, landing pages, offers and campaign structures
.
Identify performance issues and implement data-driven solutions.
• Work closely with Creative, Product, Technology and Analytics teams.
• Build scalable user acquisition strategies while maintaining healthy unit economics
HIGH-RISK EXPERIENCE — MANDATORY
• Gaming / RMG / Betting advertising experience.
• Hands-on experience in high-risk or policy-sensitive advertising environments.
• Google Ads &
Meta Ads policy compliance knowledge.
• Experience handling advertising account restrictions and suspensions.
• Account recovery and troubleshooting experience.
• Experience with recent account warm-up and stabilization.
• Managing multiple advertising accounts.
• Business continuity and backup account structures.
• Ability to scale campaigns while maintaining account health and compliance
PERFORMANCE METRICS &
FUNNEL OWNERSHIP ROAS CAC CPA CPI CTR CVR LTV Revenue We are looking for someone who can answer: “We spent nX fi acquired X users fi converted X users fi generated nX revenue fi achieved X ROAS. How do we scale this profitably?” OTT / SUBSCRIPTION EXPERIENCE — PLUS • OTT / Streaming • Subscription Apps • Dating / Social • Health &
Wellness • Fintech • Other restricted or policy-sensitive digital businesses Experience in these sectors will be considered an added advantage