23 Oct
|
Aliens Tattoo
|
Mumbai
23 Oct
Aliens Tattoo
Mumbai
Aliens Tattoo isn’t just building a brand. We’re building a language for one of India’s most distinctive culture-led brands.
We have 16 studios, a growing tattoo school, a franchise business, and a community of artists and creators. In three years, we want 100 studios and a globally recognised tattoo and art brand. A brand that big needs a voice that never goes soft.
Copy at Aliens isn’t about filling space. It’s about creating desire, shaping culture, and making a first-timer feel that a tattoo is the most honest thing they’ll ever wear.
We’re looking for a Copywriter who thinks in ideas first and words second, and knows that what you leave unsaid matters as much as what you write.
This is not a role for someone who writes whatever the brief says. It’s for someone who wants to define how a category-defining brand sounds.
What You’ll Own
Campaign lines and big ideas
Brand language and tone as we scale from 16 to 100 studios
Ad copy, headlines, CTAs, and microcopy that work for both brand and performance
Social-first storytelling and select long-form narratives
Copy for the tattoo school, franchise, and city launches
Consistency of language across every touchpoint
Who You Are
5+ years of copywriting in a creative agency or robust in-house brand team
Experience on campaign-led brand work in rapid-paced, idea-driven settings
Excellent command of language, with a sharp sense of rhythm, tone, and emotional nuance
Range to write lines that are bold one day and barely whispered the next
Curious about culture, art, psychology, and people
Confident but open to feedback, and able to explain exactly why a line works
Portfolio (Mandatory)
📌 Senior Copywriter Mumbai
🏢 Aliens Tattoo
📍 Mumbai