Mandatory skills:
2–5 years of experience in social media and digital marketing.
Robust understanding of organic lead generation and digital campaigns.
Valuable content creation, copywriting and social media skills.
Understanding of SEO, email marketing and digital analytics.
Ability to understand and work with marketing KPIs.
Strong communication, creativity and execution skills.

Key Responsibilities

Social Media & Content
Manage CyberFrat’s presence across LinkedIn, Instagram, Facebook, YouTube and other relevant

platforms.
Plan and execute monthly content calendars covering posts, carousels, reels, videos, stories and

campaigns.
Create engaging content around cybersecurity, AI, technology, trainings, certifications and community

initiatives.




Identify industry trends and convert them into relevant content and campaigns.

Organic Lead Generation
Plan and execute organic lead-generation campaigns for trainings, certifications, memberships, webinars

and events.
Generate qualified leads through social media, SEO, content marketing, email marketing, webinars and

community engagement.
Develop campaigns with explicit target audiences, messaging, CTAs and lead-generation objectives.
Work closely with the sales team to track lead quality, follow-ups and conversions

Pay: ₹300,000.00 - ₹450,000.00 per year

Work Location: In person

📌 Social Media And Digital Marketing Executive Mumbai
🏢 Astrica Technologies
📍 Mumbai