24 Oct
|
TI Steps
|
India
Role Summary:
- Bridge the gap between product and market by crafting positioning, messaging, and go-to-market strategies.
Key Responsibilities:
- Develop product messaging and value propositions.
- Conduct market and competitor research.
- Collaborate with product, sales, and content teams.
- Launch campaigns for recent features and updates.
Requirements:
- Strong communication and strategic thinking.
- Experience in SaaS or tech product marketing.
- Familiarity with tools like Notion, Trello, Hub Spot.
Key Skills:
- Market research and competitor analysis
- Go-to-market strategy development
- Product positioning and messaging
- Customer journey mapping
- Collaboration tools (Notion, Trello, Slack)
- CRM and email automation (Hub Spot, Mailchimp)
📌 Product Marketing Manager (India)
🏢 TI Steps
📍 India