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Objective
The purpose of this role is to drive revenue growth and develop effective and innovative sales and marketing targets for the designated territory. The incumbent is responsible for Sales data analysis, forecasting, and reporting track sales force success. The organization's long-term and short-term objectives by taking steps to promote and maintain DCBL's growth.
Key Responsibilities
1. Develop efficient and creative sales and marketing strategies for the assigned territory and target setting for the sales team Monitor sales team performance, analysing sales data, periodical forecasting and reporting to zonal heads.
2. Maintain and increase sales of your company's products Perform territory and sales analyses, assess the results and adjust sales strategies accordingly. Maintain and build a vast dealer network in respective area and maintain a good relationship with them.
3. Customer Collect customer and market feedback and reporting the same to the organization.
4. Establish, maintain and expand area’s customer base. Analyse customer needs for the area and service the needs of existing customers to retain them. Visit potential and current clients in order to provide product information, answer client questions and concerns and build brand awareness through both individual meetings and larger sales presentations.
5. Build and maintain key relationships with potential and current clients. Network to form new relationships with potential clients and follows up with potential and current clients through phone,
email and sometimes regular visits.
6. Operations Develop and manage efficient distribution networks for sales within the area. Secure sales for their company securing both individual sales and contracts, depending on the company and product, and deals can be made over the phone through email or in person through sales visits.
7. Develop creative promotional strategies as per the estimated needs of the customers to attract more customers and to retain the existing ones Ensure initiation and sensitization of the employees towards digitization and automation of the processes Focus on utilization of advanced business analytics tools to derive key insights critical for the success of the organization
8. Self/ Team Development Review and monitor performance of team members and provide requisite developmental support/ inputs Recommend training as required for team’s development.
9. Develop the team and update their knowledge base to cater the organization need Strategize avenues for enhancing employee satisfaction in the function, resulting in high engagement levels of employees
Knowledge, Skills and Experience
Educational Qualification
MBA/PGDM in Sales/Marketing
Specific Certification (If required)
Experience required for the role
Competency required
· Create effective promotional strategies to attract and retain customers.
· Sales and Negotiation Skills
· Orient employees to digitization and automation processes.
· Review and evaluate team performance for self-development.
· Measurement and Business Analytics
· Develop and update team knowledge
· Sales and Product Knowledge
· Territory Management
· Adaptability and Self-Motivation
· Sales Team Management
· Strategy Development
· Team Collaboration and Relationship Building
A merger of experience and expertise, Dalmia is the pioneer and leader in innovation for the last seven decades. Our growth story is the effort of our people and our management. We believe in providing a friendly and open-door culture with the opportunity to work in the best areas as well as explore the capacity of the organization and one's own potential
📌 Area Sales Officer_Farakka (Kolkata)
🏢 Dalmia Bharat Group
📍 Kolkata
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