24 Oct
|
English Learners
|
India
24 Oct
English Learners
India
Company Description English Learners (EL) is a global education initiative focused on helping individuals speak English with confidence for exams, careers, and everyday communication. The organization has supported over 25,000 learners worldwide through IELTS preparation, spoken English training, and professional communication skills. EL offers free resources such as YouTube shorts, podcasts, and live speaking sessions, along with a supportive community of volunteer mentors. Learners can access premium courses on IELTS preparation, Professional English, and interview skills, or start with an affordable trial class via englishlearners.in. The mission of English Learners is to ensure that language never stands between people and their personal or professional goals. Role Description The Digital Marketing Executive is a full-time remote role responsible for planning and executing online marketing initiatives that grow English Learners’ audience and engagement. Day-to-day activities include managing social media channels, planning content calendars, and publishing campaigns across platforms. The role involves creating and optimizing web content for blogs, landing pages, and email campaigns that promote free resources and paid courses. The Digital Marketing Executive will track performance using web analytics tools, prepare regular reports, and recommend improvements based on data.
Collaboration with the content and academic teams to align messaging, support new course launches, and engage the learner community is an essential part of this position. Qualifications
• Candidates should possess strong Marketing skills, including campaign planning, audience segmentation, and basic funnel understanding.
• Candidates should possess clear and qualified Communication skills, with the ability to write and present ideas effectively for diverse global learners.
• Candidates should possess Social Media Marketing skills, including content scheduling, community engagement, and platform-specific best practices.
• Candidates should possess Web Content Writing skills, including SEO-aware copywriting for blogs, landing pages, and email newsletters.
• Candidates should possess Web Analytics skills, including experience with tools such as Google Analytics or similar platforms to interpret data and optimize campaigns.
• Relevant qualifications such as a degree or certification in Marketing, Communications, Digital Media, or a related field are beneficial.
• Experience in the edtech or online education sector, and familiarity with IELTS or English language learning, is an advantage.
• Ability to work independently in a remote environment, manage multiple projects, and meet deadlines consistently.
📌 Digital Marketing Executive (India)
🏢 English Learners
📍 India