24 Oct
|
Next Business Media
|
Greater Noida
24 Oct
Next Business Media
Greater Noida
The Sponsorship Sales Manager will own the end-to-end sponsorship sales cycle from prospect identification and outreach to proposal creation, negotiation, closing, and post-event relationship management. The ideal candidate has strong B2B sales experience, a consultative approach, and the ability to sell high-value event partnerships to senior decision-makers.
Key Responsibilities
- Develop and execute sponsorship sales strategies for conferences, exhibitions, awards, and digital platforms.
- Identify, prospect, and qualify potential sponsors, exhibitors, partners, and advertisers across target industries.
- Build and maintain a robust pipeline through LinkedIn, email, calls, referrals, industry databases, and networking.
- Prepare customized sponsorship proposals, decks, rate cards, and partnership packages.
- Conduct consultative sales conversations with C-level executives, marketing heads, brand teams, and business-development leaders.
- Negotiate sponsorship agreements, pricing, deliverables, and payment terms.
- Achieve monthly, quarterly, and event-wise revenue targets.
- Coordinate with event, marketing, content, and operations teams to ensure sponsorship deliverables are fulfilled.
- Maintain accurate CRM records, forecasts, activity reports, and sales dashboards.
- Attend events, industry conferences, and client meetings to generate leads and strengthen relationships.
- Research market trends, competitor events, and sponsor expectations to improve offerings.
- Manage renewals and long-term relationships with repeat sponsors and partners.
Requirements
- 3–6 years of B2B sales, sponsorship sales,
exhibition sales, media sales, or event partnerships experience.
- Proven track record of meeting or exceeding revenue targets.
- Strong experience selling to corporates, technology companies, BFSI, pharma, agriculture, consulting, or ESG-focused organizations is preferred.
- Excellent written and verbal communication, presentation, and negotiation skills.
- Ability to understand client marketing objectives and translate them into relevant sponsorship solutions.
- Proficiency with CRM tools, Excel/Google Sheets, LinkedIn Sales Navigator, and email outreach tools.
- Strong follow-up discipline, pipeline management, and closing ability.
- Bachelor’s degree in Business, Marketing, Communications, or a related field.
- Willingness to travel for client meetings, industry events, and on-site event support.
Preferred Skills
- Experience in conference, exhibition, awards, publishing, or business-media sales.
- Existing network of brand, marketing, and business-development decision-makers.
- Familiarity with sponsorship assets such as keynote slots, panel discussions, branding, lounges, lanyards, delegate passes, roundtables, and digital campaigns.
- Ability to work independently in a fast-paced, target-oriented environment.
Role: Events & Promotions, Industry Type: Events / Live Entertainment, Department: Sales & Business Development, Employment Type: Full Time, Permanent Role Category: BD / Pre Sales Education: 12th Pass Key Skills Skills highlighted with ‘‘ are preferred keyskills SponsorshipConferences Event SalesExhibitionsSponsorship Sales
📌 Sponsorship Sales Manager (Greater Noida)
🏢 Next Business Media
📍 Greater Noida