Company Description StreetGen is an Indian direct-to-consumer streetwear brand that focuses on dark aesthetics, conceptual storytelling, and premium design. Founded in 2024, the brand takes inspiration from gothic imagery, Y2K culture, underground music, and the Seven Deadly Sins to create distinctive apparel that challenges conventional fashion. StreetGen designs graphic T-shirts, sweatshirts, and concept-driven collections for individuals who value identity, art, and self-expression.

Each collection is built as part of a larger creative universe, emphasizing meaning, narrative, and limited-edition drops. With a vision to become one of India’s defining cult streetwear brands, StreetGen centers its efforts on community, alternative fashion culture, and impactful branding across platforms like its website and Instagram.

Role Description This is a full-time, on-site Social Media Intern role based in Chandigarh. The intern will assist in planning, creating, and publishing social media content that aligns with StreetGen’s brand identity and aesthetic across platforms such as Instagram and other relevant channels. Day-to-day tasks include drafting captions, curating visuals, helping manage content calendars, monitoring trends in streetwear and youth culture, and supporting campaign execution.

The role also involves engaging with the online community through comments, messages,



and interactions, gathering insights from analytics, and sharing recommendations for improving reach and engagement. The intern will collaborate closely with the founding and creative teams to support brand storytelling, maintain a consistent voice, and contribute ideas for future drops and campaigns.

Qualifications

- Candidates should possess skills in Social Media Marketing and Digital Marketing to support audience growth, engagement, and campaign execution.
- Candidates should possess skills in Social Media Content Creation and Marketing to plan, create, and distribute platform-appropriate content.
- Candidates should possess strong Communication skills to collaborate with team members and interact effectively with the online community.
- Interest in streetwear, fashion, youth culture, and visual storytelling, with an understanding of Instagram and other social platforms.
- Basic familiarity with design tools (e.g., Canva, Figma, or Adobe Creative Suite) and content scheduling tools is an advantage.
- Ability to work on-site in Chandigarh, manage time effectively, and contribute ideas in a rapid-paced, creative environment.
- Relevant coursework, projects, or prior internship experience in social media, marketing, or fashion-related fields is beneficial.

📌 Social Media Intern (Chandigarh)
🏢 StreetGen
📍 Chandigarh