Blue Phosphate Limited is looking for an experienced sales professional to lead the sales and business development of feed-grade Dicalcium Phosphate (DCP), MCP and other feed ingredients across India. The candidate will be responsible for revenue growth, key account management, distributor development, pricing strategy and building strong relationships with poultry feed manufacturers, dairy cooperatives, cattle feed plants and premix manufacturers.

Key Responsibilities

- Drive sales and achieve monthly and annual revenue and volume targets for DCP and other feed phosphate products.
- Develop new business opportunities and generate sales from poultry feed manufacturers, dairy cooperatives, cattle feed plants and premix manufacturers.
- Manage and expand relationships with key accounts, poultry integrators and large feed manufacturing companies.
- Negotiate annual and quarterly supply contracts, pricing and commercial terms.
- Identify and participate in tenders floated by dairy cooperatives, federations and institutional buyers.
- Develop and manage distributors and stockists across key feed-producing regions.
- Monitor market trends, competitor pricing, raw material costs and customer demand to develop effective sales strategies.
- Explain product specifications and quality parameters to customers, nutritionists, quality teams and purchase departments.
- Coordinate product sampling, trials, laboratory validations and customer approvals.
- Work with quality and compliance teams on BIS certification, product documentation and vendor registration.
- Manage customer credit limits, outstanding payments and timely collections.




- Maintain sales pipelines, forecasts, customer information and competitor updates through CRM and regular reports.
- Recruit, train and manage regional sales executives as the business expands.
- Travel extensively across India to develop customer relationships and grow market share.

Required Skills
- Feed Phosphate Sales (DCP, MCP, MDCP)
- Animal Feed Additives and Feed Ingredients
- Poultry Feed and Dairy/Cattle Feed Sales
- B2B Sales and Business Development
- Key Account Management
- Distributor and Channel Development
- Tender Management and Institutional Sales
- Pricing Strategy and Contract Negotiation
- Market Intelligence and Competitor Analysis
- Customer Relationship Management (CRM)
- Credit Control and Receivables Management
- Sales Forecasting and Revenue Growth
- Product Quality Specifications and BIS Compliance

Desired Candidate Profile
- 10 - 15 years of experience in feed additives, animal nutrition or feed ingredient sales.
- Minimum 5 years of experience selling DCP or other mineral feed phosphates such as MCP, MDCP or defluorinated phosphates.
- Established customer relationships with poultry feed manufacturers and dairy/cattle feed companies across at least 34 major Indian feed-producing states.




- Solid understanding of feed formulation economics, phosphorus sources and animal nutrition requirements.
- Proven experience in key account management, commercial negotiations, tenders and B2B credit management.
- Experience with dairy cooperatives, federations, premix manufacturers and mineral mixture manufacturers will be preferred.
- Strong communication, negotiation, leadership and relationship management skills.
- Willingness to travel approximately 15–20 days per month.

Preferred Industry
- Animal Feed and Feed Additives
- Poultry Feed Manufacturing
- Dairy and Cattle Feed Manufacturing
- Animal Nutrition
- Feed Phosphates and Mineral Mixtures
- Agricultural and Veterinary Products

Key Performance Indicators
- Achievement of sales volume and revenue targets.
- Acquisition of new customers and growth in key accounts.
- Development of distributor networks across major feed markets.
- Improvement in sales margins and customer collections.
- Successful completion of product trials, customer approvals and tenders.
- Expansion of regional sales operations and team development.

Role: Area Sales Manager (B2B), Industry Type: Fertilizers / Pesticides / Agro chemicals, Department: Sales & Business Development, Employment Type: Full Time, Permanent Role Category: Enterprise & B2B Sales Education PG: MBA/PGDM in Any Specialization Key Skills Skills highlighted with ‘‘ are preferred keyskills SalesDCP Enterprise ApplicationsTOGAFEnterprise ArchitectureFeed PhosphatesPortfolio activationKey accountsCompliance supportCollections and creditB2B

📌 Senior Manager / DGM - Sales, Feed Phosphates (DCP) (Pune)
🏢 Transworld Furtichem
📍 Pune