About the Company

Cremach Pvt. Ltd. (CPL) is a project engineering company based in Vadodara, Gujarat. CPL specializes in turnkey projects for animal feeding equipment. CPL has developed innovative technologies in the field of animal feeding equipment and has been a pioneer in the country for a completely automated feed plant.

Visit the website www.cremach.in to know more.

Job Overview The Senior Manager – Business Development will own and drive the growth agenda of CPL's turnkey project business. This role is responsible for building the sales strategy, leading the business development team, winning large-value turnkey and automated feed plant projects, and managing strategic relationships with key customers, consultants and channel partners. The successful candidate will have a deep understanding of the animal feed and feed-equipment industry, a proven record of closing high-value project sales, and the leadership ability to build and mentor a high-performing team.

The role reports to the Director.

Key Responsibilities

1. Own the business development strategy, annual sales plan, revenue targets and market share goals for CPL's turnkey project business, and track performance against them
2. Lead, coach and review the performance of the business development team, setting clear targets, pipeline reviews and follow-up discipline
3. Identify, qualify and pursue large-value turnkey and automated feed plant opportunities across domestic and international markets
4. Build and sustain senior-level relationships with key customers and stakeholders, including large integrated feed manufacturers, poultry and dairy groups, commercial farmers, distributors, consultants and project management agencies
5. Lead the end-to-end sales cycle: enquiry qualification, technical-commercial offer, presentations, negotiation, contract finalisation and order closure
6. Work with the design, estimation and engineering teams to convert customer requirements into technically sound and commercially competitive proposals
7. Lead pricing, margin and commercial-terms decisions on offers and contracts, ensuring profitable order booking and sound payment terms
8.



Analyse market trends, customer behaviour, competitor offerings and pricing, and recommend strategic responses and new product or market opportunities
9. Collaborate with production, execution, logistics and finance teams to ensure smooth order handover, delivery commitments and customer satisfaction
10. Identify new revenue streams, channel partnerships and cross-selling opportunities in adjacent industries
11. Represent CPL at trade shows, industry events and conferences, and build the company's brand and network in the industry
12. Plan and manage the sales and marketing budget, and maintain CRM, pipeline reports, forecasts and MIS for management review
13. Conduct customer and site visits to understand project requirements and develop new business opportunities

Qualifications & Skills Required

Education required

● Bachelor's degree in engineering (Mechanical / Agriculture / Industrial / Electrical) or a related technical field

● MBA / PGDM in Marketing or Business Management is preferred

Knowledge required

● Strong understanding of the animal feed market and feed plant equipment, including regulatory requirements and industry trends

● Proven ability to sell high-value, technically complex capital equipment or turnkey projects, with strong negotiation and deal-closing skills

● Excellent interpersonal, communication and presentation skills, with the ability to build strong relationships with senior customers and stakeholders

● Demonstrated ability to analyse market trends, competitor activity and customer behaviour to shape sales and marketing strategy

● Strong leadership, project management and organisational skills, with the ability to manage multiple opportunities and a team simultaneously





● Ability to work independently and cross-functionally, with a proactive and solution-oriented approach to problem-solving

● Willingness to travel extensively, both domestically and internationally

● Proficiency in Microsoft Office and CRM software

Experience required

● At least 10–15 years of experience in sales or business development of capital equipment, engineering or turnkey projects, with 4–5 years in a team-leading role and a proven record of driving growth and closing high-value orders, preferably in the animal feed industry

Technical Competencies

1. In-depth knowledge of feed plant machinery, process flow, machine parts and their functions
2. Understanding of customer technical requirements, plant capacities and project specifications
3. Ability to convert customer demand into a technical-commercial proposal and review estimates and offers prepared by the team

Behavior & Leadership Competencies

1. Team leadership and management, including coordination with multiple departments
2. Team spirit and a collaborative attitude, with the ability to mentor and develop juniors
3. Strong follow-up and coordination to stay on top of every chance and order
4. Balanced and clear communication between customer, workshop and site teams

Additional Job dimension

1. Associated Risk: Extensive Travelling
2. Business Accountability: Sales Targets, Order Booking, Compliance & Record keeping of Projects
3. Financial Accountability: Revenue, Margins & Sales Budget; Execution as per requirement & timeline
4. Typical Direct Reports: Business Development Executives / Sr Executives

5. Indirect Reports: NA
6. External Relationship: Clients, Consultants, Channel Partners & Client’s Point of Contact
7. Work Environment: Team-Oriented & Balanced

Pay: ₹2,500,000.00 - ₹3,000,000.00 per year

Benefits

- Cell phone reimbursement
- Health insurance
- Leave encashment
- Provident Fund

Application Question(s):
- What is your current annual salary ?

Education:
- Bachelor's (Preferred)

Experience:
- Business development: 10 years (Required)

Work Location: In person

📌 Senior Manager - Business Development (Makarpura)
🏢 Cremach Private
📍 Makarpura