Senior Key Accounts Manager

Company: Khari Foods (Grahil Wellness Pvt. Ltd.)

Position: Senior Key Accounts Manager

Department: Sales & Business Development

Location: Netaji Subhash Place (NSP), Pitampura, Delhi

Experience Required: 812 Years

Industry: FMCG / Food & Beverages / Consumer Goods

Employment Type: Full-Time

About the Company

Khari Foods is a growing FMCG brand focused on delivering high-quality, innovative, and healthier snacking options to consumers. With a strong emphasis on product quality, customer satisfaction, and market expansion, we are strengthening our presence across E-commerce, Quick Commerce, and Modern Trade channels.

We are looking for an experienced and commercially driven Senior Key Accounts Manager who can independently manage strategic accounts, drive revenue growth, strengthen platform relationships, and contribute to the company's overall sales and profitability objectives.

Key Responsibilities

1. Strategic Key Account Management

- Lead and manage key accounts across Quick Commerce, E-commerce, and Modern Trade channels, including Blinkit, Zepto, Swiggy Instamart, Amazon, Flipkart, BigBasket, Reliance Retail, and other relevant platforms.
- Develop and execute account-specific business plans aligned with organizational revenue and profitability targets.
- Build and maintain strong relationships with category managers, buying teams, and key decision-makers.
- Lead commercial negotiations, including margins, trade terms, promotional investments, visibility agreements, and annual business contracts.
- Identify new business opportunities and strengthen existing partnerships to maximize account potential.

2. Revenue Growth & Business Development

- Own and deliver monthly, quarterly, and annual revenue targets across assigned accounts.
- Develop growth strategies to increase sales, improve product visibility, and expand distribution across platforms.
- Drive new product listings, assortment expansion, and category penetration.
- Identify opportunities to increase market share and improve the brand's competitive positioning.
- Monitor sales performance and implement corrective strategies to address revenue gaps.

3. Quick Commerce & E-commerce Operations





- Drive business growth across leading Quick Commerce and E-commerce platforms.
- Manage product listings, assortment planning, promotional calendars, platform campaigns, and visibility initiatives.
- Coordinate with internal teams to maintain optimal inventory availability and minimize stockouts.
- Analyze platform-level sales trends, product performance, consumer demand, and competitor activities.
- Improve platform performance through effective pricing, promotional planning, and commercial optimization.

4. Commercial Planning & Profitability

- Take ownership of account-level profitability, contribution margins, and commercial performance.
- Prepare and manage Joint Business Plans (JBPs), annual operating plans, and sales forecasts.
- Evaluate promotional spends, discounts, platform commissions, and return on investment.
- Ensure sustainable revenue growth while maintaining healthy business margins.
- Monitor account receivables, claims, deductions, reconciliations, and payment settlements in coordination with the Finance team.

5. Sales Analysis & Performance Reporting

- Track and evaluate key business metrics, including GMV, Net Revenue, Sell-In, Sell-Out, Gross Margins, Fill Rate, Inventory Turnover, and Promotional ROI.
- Prepare detailed MIS reports, sales forecasts, account performance reviews, and business growth presentations.
- Conduct regular business reviews with internal stakeholders and external platform teams.
- Utilize sales data and market insights to identify growth opportunities and improve decision-making.

6. Cross-Functional Coordination & Leadership

- Collaborate closely with Marketing, Performance Marketing, Operations, Supply Chain, Finance, and Product Development teams.
- Ensure timely execution of promotional campaigns, current product launches, and platform-specific initiatives.
- Coordinate inventory planning, purchase order fulfillment, dispatches, and supply chain requirements.




- Guide and support junior Key Account Managers and sales team members to improve execution and accountability.
- Act as the primary point of contact for escalations, commercial issues, and strategic account-related decisions.

Required Qualifications & Experience

- Bachelor's degree in Business Administration, Marketing, Commerce, or a related discipline. MBA/PGDM in Sales or Marketing will be preferred.
- 812 years of relevant experience in Key Account Management, E-commerce Sales, Quick Commerce, or Modern Trade, preferably within FMCG, Food & Beverages, or Consumer Goods.
- Strong experience in independently managing large and strategic accounts.
- Proven track record of achieving revenue targets, negotiating commercial agreements, and driving profitable business growth.
- Hands-on experience working with major Quick Commerce and E-commerce platforms.
- Strong understanding of platform commercials, margins, promotional investments, and account-level P&L.;
- Proficiency in MS Excel, PowerPoint, sales analytics, and MIS reporting.
- Excellent negotiation, stakeholder management, analytical, and communication skills.
- Ability to work independently, manage multiple priorities, and deliver results in a fast-paced business environment.

Key Performance Indicators (KPIs)

- Monthly, Quarterly & Annual Revenue Achievement
- Account-Level Profitability & Contribution Margin
- Sales Growth & Market Share Expansion
- New Product Listings & Assortment Expansion
- Platform Visibility & Promotional ROI
- Inventory Availability & Fill Rate
- Joint Business Plan Execution
- Receivables Management & Commercial Reconciliation

Preferred Candidate Profile We are looking for a commercially astute, result-oriented professional with strong industry relationships and a deep understanding of India's evolving FMCG retail ecosystem. The ideal candidate should be capable of taking complete ownership of strategic accounts, driving business expansion, and balancing aggressive growth with long-term profitability.

Candidates with strong hands-on experience in Quick Commerce and E-commerce within the FMCG/Food & Beverages industry will be preferred.

Perks and benefits

Provident fund

📌 Senior Key Account Manager (New Delhi)
🏢 Grahil Wellness
📍 New Delhi