Senior Sales Development Representative (SDR)

Company: Edstellar Location: Bengaluru (On-site) Function: Sales — Top of Funnel

Reports to: Head of Sales Experience: 5-8 years in outbound B2B sales development (fresh graduates with exceptional communication and drive will also be considered)

About Edstellar

Edstellar is a global instructor-led corporate training company headquartered in

Bengaluru, serving L&D; and HR teams across 30+ countries. Through our managed training platform and a network of 10,000+ verified trainers, we deliver 2,000+ programs across Technical, Behavioral, Leadership, Compliance, and Functional domains — both onsite and virtually.

We are scaling our outbound engine and hiring SDRs who will be the tip of the spear of our sales motion.

Why This Role Exists

Great AEs are only as good as the pipeline they're given. The SDR role at Edstellar is where pipeline is built — through sharp research, personalized outreach, and disciplined follow-

up with L&D; and HR buyers across the globe.

This is the role where sales careers are made. Every top AE, Sales Manager, and Revenue

Leader we know started here.

What You'll Own

1. Outbound prospecting

Research and build target account lists of mid-market and enterprise companies across India, US, UK, Middle East, and APAC.

Identify the right L&D;, HR, Talent, and Learning buyers within each account.

Execute multi-channel outbound sequences — email, LinkedIn, phone, WhatsApp where appropriate — with a level of personalization that actually gets replies.

Hit and exceed weekly and monthly activity and meeting targets.

2. Discovery and qualification

Run first-call discovery with prospects — understand their training needs, L&D; priorities, buying process, and budget cycle.





Qualify opportunities against our ICP and hand over sales-ready meetings to AEs with clean notes, context, and next steps.

Keep CRM updated in real-time — activity, notes, contact data, sequence status,

disposition.

3. Experimentation and feedback

Test new messaging, subject lines, and sequences weekly. Bring data, not opinions.

Feed back what's working and what's not to marketing and sales leadership.

Help build and iterate playbooks, objection responses, and sequence libraries for the

SDR team.

4. Own your numbers

Manage your own pipeline of conversations — you're not just a meeting-setter,

you're a mini-sales-founder for the accounts you own at the top of the funnel.

Hit quota: meetings booked, meetings held, SQLs created, pipeline generated.

What Success Looks Like

Timeframe Outcome

30 days Onboarded on ICP, product, and outbound tooling. Sending 60–80 personalized touches/day. First meetings booked.

60 days Consistent weekly meetings booked. Message-market fit on at least one persona.

Clean CRM hygiene.

90 days Hitting monthly meeting and SQL quota. Pipeline generated is tracked back to you.

6 months Top-of-team performer on at least one metric (meetings, SQLs, or pipeline generated). On track forAE.

12 months Promotion candidate — either into an AE seat or into SDR team lead.

What We're Looking For

Must-haves

8-10 years of B2B SDR / BDR / inside sales experience. (Solid freshers with exceptional communication, resilience, and evidence of hustle — debate,

entrepreneurship,



sales internships — will be considered.)

Excellent written and spoken English. You'll be emailing and calling CHROs and

L&D; Heads across the US, UK, Middle East, and APAC — your language needs to match.

High activity tolerance — this role involves 60–100 touches a day. If that sounds exhausting, this role isn't for you.

Research instincts — you can look at a company's LinkedIn, website, and job postings and figure out what training they probably need.

Resilience. Outbound is mostly "no." The best SDRs treat every "no" as data, not rejection.

Comfort with outbound tooling — LinkedIn Sales Navigator, Apollo, Lusha,

HubSpot/Salesforce, email sequencing tools.

Strong-to-have

Experience selling or prospecting into L&D;, HR, or Talent buyers.

Experience with international outbound (US, UK, Middle East, APAC) including timezone hustle.

Background in EdTech, HR-Tech, SaaS, or professional services.

Familiarity with MEDDPICC, BANT, or similar qualification frameworks.

Mindset we hire for

Hungry. You want to be an AE in 12–18 months and you're willing to earn it.

Disciplined. You hit activity targets even on days no one is watching.

Curious. You read the company's press release before you write the email.

Coachable. You take feedback, apply it the same day, and come back for more.

What We Offer

Competitive fixed + meeting/SQL-based variable — the more pipeline you generate,

the more you earn.

Clear 12–18 month promotion path to Account Executive — we hire SDRs to grow them.

Structured onboarding, call coaching, and weekly enablement.

Direct working relationship with AEs, Sales leadership, and founders.

On-site role at our Bengaluru (BTM Layout) office — SDR teams win when they sit together.

📌 Senior Business Development Manager (Bengaluru)
🏢 Edstellar
📍 Bengaluru