Company: Wellbe Foods

Location: Ernakulam, Kerala

Experience: 3+ Years

Department: Sales

About the Role

We are looking for a dynamic and result-oriented Sales Officer to drive primary and secondary sales, expand market reach, and strengthen distributor and retailer relationships across the Ernakulam region. The ideal candidate should have experience in FMCG/Food Products sales with strong market knowledge and distribution management skills.

Key Responsibilities

- Achieve monthly and quarterly sales targets assigned for the territory.
- Appoint and manage distributors, super stockists, and retail partners.
- Ensure product availability and visibility across General Trade and Up-to-date Trade outlets.
- Drive primary and secondary sales growth in the assigned territory.
- Conduct regular market visits to retailers, wholesalers, and distributors.
- Monitor competitor activities, pricing, and market trends.
- Ensure proper execution of trade schemes and promotional activities.




- Collect market feedback and share insights with the management team.
- Maintain distributor stocks and ensure timely replenishment.
- Prepare daily sales reports and territory performance reviews.

Desired Candidate Profile
- Graduate in any discipline.
- Minimum 3+ years of experience in FMCG/Food Products sales.
- Strong understanding of Kerala retail and distribution network.
- Experience in handling distributors and achieving sales targets.
- Good communication, negotiation, and relationship-building skills.
- Proficient in MS Excel and sales reporting.
- Must own a two-wheeler and possess a valid driving license.

Key Skills
- FMCG Sales
- Food Products Sales
- Distributor Management
- Retail Sales
- Territory Management
- Secondary Sales
- Channel Sales
- Market Development
- Negotiation Skills
- Relationship Management

Work location : Ernakulam, Kerala

📌 Sales Officer - Kerala (Bengaluru)
🏢 Wellbe Foods
📍 Bengaluru