24 Oct
|
Puneriyas Entertainment
|
Hyderabad
24 Oct
Puneriyas Entertainment
Hyderabad
As a Marketing Executive, you will be responsible for creating and executing local, on-ground marketing initiatives that generate qualified customer leads for our Sales team. You will build solid relationships with Resident Welfare Associations (RWAs), apartment communities, local influencers, and key ecosystem partners to establish Arkahub's presence across Hyderabad. This is also a field role that requires excellent communication, relationship-building skills, and the ability to execute marketing campaigns independently
Key Responsibilities
Community & RWA Partnerships
Identify and build relationships with Resident Welfare Associations (RWAs), apartment associations, gated communities, and housing societies.
Schedule and conduct meetings with RWA committees to introduce Arkahub's residential solar solutions
. Secure permissions for awareness sessions, society activations, kiosks, and customer engagement events.
Develop long-term partnerships with communities to create a recurring pipeline of customer leads
Lead Generation & Field Marketing
Plan and execute Door-to-Door (D2D) outreach campaigns across targeted residential areas.
Organize and manage Below-the-Line (BTL) marketing activities such as:
Society activations Residential stalls and kiosks
Community awareness drives
Weekend events
Local exhibitions and campaigns
Educate homeowners about rooftop solar, financing options, and the advantages of switching to solar.
Generate qualified customer leads and ensure they are accurately captured in the CRM.
DISCOM & Local Ecosystem Coordination
Build and maintain relationships with local DISCOM officials and other relevant stakeholders to support lead generation opportunities.
Coordinate with local ecosystem partners wherever applicable to improve market visibility and customer acquisition.
Identify local events, associations, and networking opportunities that can help expand Arkahub's presence.
Sales Coordination
Work closely with the Presales team to qualify leads and schedule customer meetings. Coordinate with Sales Consultants to ensure timely customer visits and follow-ups.
Track lead status and help improve conversion through continuous coordination between field marketing and sales teams
Campaign Execution & Reporting
Execute city-level marketing campaigns as per business priorities.
Share market insights, customer feedback, and competitor activities with the leadership team.
Required Skills & Qualifications
Bachelor's degree in Marketing, Business Administration, Commerce, or any related field.
2–5 years of experience in field marketing, BTL marketing, sales, community engagement, or business development.
Experience working with residential communities, RWAs, channel partners, or local institutions is highly preferred.
Strong communication, negotiation, and relationship management skills.
Comfortable with extensive field travel within Hyderabad.
Ability to work independently in a fast-paced startup environment.
Proficiency in MS Excel, Google Sheets, and CRM tools is an advantage.
Fluency in English, Hindi, and Telugu is preferred
. The candidate must have a two Wheeler and a valid driving license
Pay: Up to ₹550,000.00 per year
Work Location: In person
📌 Sales & Marketing Executive (Hyderabad)
🏢 Puneriyas Entertainment
📍 Hyderabad