24 Oct
|
dentsu
|
Bengaluru
:
- Deep expertise in at least one paid media channel — Search, Shopping, Programmatic, or Marketplace Ads — with the ability to guide strategy and review execution across all.
- Experience managing campaigns on Flipkart Ads, Amazon Sponsored Ads, or similar marketplace advertising platforms is a strong differentiator and highly preferred.
- Proficiency with tools like Google Ads, Meta Ads Manager, Google Analytics 4 — and comfort with marketplace-specific tools (Helium 10, Amazon Pi, or Flipkart's own campaign manager).
- Proven ability to manage a team of 5–10 people — Pod Leads, Executives, and Analysts — and hold them to outcomes.
- Strong analytical mindset: comfortable building performance narratives from data, not just pulling dashboards.
- Transparent, confident communicator — with clients in Business Reviews and with leadership in programme updates.
- Strong project management instincts: you can track multiple workstreams, spot risk early, and drive resolution without waiting to be told.
What Sets You Apart
- You have run end-to-end marketplace advertising — from seller onboarding through campaign activation and performance review.
- You have managed large advertising spends (₹1 Cr+ per month) and know how to keep pacing, quality, and ROI in balance simultaneously.
- You have built programmes or processes from scratch — scrums, reviews, SOPs — not just inherited them.
- You think in seller outcomes, not just campaign metrics.
You know that a healthy seller business drives healthy ad spend.
- You are comfortable being the "accountability anchor" — the person the team comes to when things are stuck, and the person leadership comes to when they need a clear picture.
Education Qualification Field Requirement Bachelor's Degree
Any discipline
Required MBA / PGDM
Marketing, Digital, or Business
Preferred Executive Education
Digital Marketing, Marketplace, or Analytics
Advantageous
Certifications Marketplace & Retail Media Certification Issuing Body Status Flipkart, Amazon, Myntra Ads Certification
Flipkart
Preferred Amazon DSP Certification
Amazon
Preferred Walmart Connect Certification
Walmart / PhonePe
Advantageous Digital Advertising Certification Issuing Body Status Google Search Advertising
Google Skillshop
Required Google Shopping Advertising
Google Skillshop
Required Google Display & Video 360
Google Skillshop
Preferred Meta Blueprint — Media Buying
Meta
Preferred Data & Analytics Certification Issuing Body Status Google Analytics 4 (GA4)
Google Skillshop
Required Looker Studio / Data Studio
Google
Preferred Advanced Excel / Google Sheets
Microsoft / Google
Preferred Strategy & Programme Management Certification Issuing Body Status Google AI Essentials
Google
Preferred Project Management (PMP / PRINCE2)
PMI / Axelos
Advantageous LinkedIn Marketing Labs
LinkedIn
Advantageous Location: Bangalore
Brand: Dwa
Time Type: Full time
Contract Type: Permanent
📌 Performance Lead (Bengaluru)
🏢 dentsu
📍 Bengaluru