24 Oct
|
InstaMandi
|
India
Company Description InstaMandi Inc. is a U.S.-based quick commerce platform focused on transforming how Indian groceries are ordered and delivered. The company provides authentic, high-quality Indian groceries with delivery to customers’ homes within 2 hours. InstaMandi emphasizes convenience, reliability, and a seamless digital shopping experience.
The company is committed to sustainability, using 100% electric vehicle (EV) deliveries. Team members contribute to a fast-growing, customer-centric business that connects communities with the products they love.
Role Description The Marketing Specialist is a full-time, remote role responsible for driving brand awareness and customer acquisition for InstaMandi’s quick commerce platform. Day-to-day tasks include planning and executing marketing campaigns, coordinating digital and social media activities, and supporting promotional initiatives for key product categories. The role involves conducting market and competitor analysis, monitoring campaign performance, and preparing reports with actionable insights.
The Marketing
Specialist will collaborate with cross-functional teams such as operations, product, and customer service to ensure consistent messaging and a strong brand presence.
This role also includes contributing to content creation, refining marketing strategies based on data, and engaging with communities to strengthen customer loyalty.
Qualifications
- Candidates should demonstrate proficiency with Klaviyo, Performance marketing tools, social media platforms, and basic analytics.
- Candidates should possess Market Research and Marketing Strategy skills to analyze customer behavior, identify trends, creating customer segments and shape effective campaigns
- Candidates should possess Sales-related skills to support promotional initiatives, optimize conversion, and understand the customer journey.
- Candidates should possess strong Communication and Customer Service skills to interact effectively with internal teams and external audiences.
- Candidates should have strong organizational and time-management abilities and be comfortable working independently in a remote workplace.
- Relevant experience in Q-commerce, retail, or FMCG sectors is preferred, along with a bachelor’s degree in Marketing, Business, Communications, or a related field.
📌 Marketing Specialist (India)
🏢 InstaMandi
📍 India