24 Oct
|
Eshana HR Consultants
|
Mumbai
24 Oct
Eshana HR Consultants
Mumbai
Key Roles & Responsibilities:
- Hospital Marketing
1. Promote hospital services, departments, doctors, specialties, and health packages.
2. Develop and execute local marketing campaigns.
3. Coordinate promotional activities, health camps, awareness programs, and events.
- Public Relations
1. Maintain a positive image and reputation of the hospital.
2. Build relationships with patients, families, media, local organizations, and community
3. groups.
4. Doctor & Referral Relationship Management
5. Develop relationships with referring doctors, clinics, diagnostic centers, and healthcare
6. professionals.
7. Conduct regular visits to referral sources.
8. Identify opportunities to increase patient referrals.
- Promote health awareness content, doctor profiles, services, events, and Patient & Community
Engagement
- Organize health check-up camps, seminars, awareness drives, and community programs.
- Collect patient feedback and communicate important concerns to management.
- Support patient satisfaction and retention initiatives.
- Marketing Coordination
1. Work with doctors, administration, operations, and the digital/creative team.
2. Coordinate brochures, posters, advertisements, banners, presentations, and other
3. promotional materials.
4. Track campaign performance and prepare marketing reports.
Required Skills:
- Excellent communication and interpersonal skills
- Public speaking and presentation ability
- Networking and relationship-building skills
- Knowledge of healthcare marketing and PR
- Digital/social media awareness
- Negotiation and convincing skills
- Positive knowledge of the local market
- Ability to meet targets and work independently
📌 Marketing PRO - Hospital (Mumbai)
🏢 Eshana HR Consultants
📍 Mumbai