Marketing Operations Associate – Finance & Data

About the Role

We are looking for an organized, detail-oriented and proactive Marketing Operations Associate to help keep our marketing engine running smoothly.

You will work at the intersection of Marketing, Finance, Sales and external vendors. Your responsibilities will range from raising purchase requests and tracking vendor payments to maintaining marketing databases, uploading leads and preparing operational reports.

This is an excellent early-career opportunity for someone who enjoys bringing structure to work, is comfortable with numbers and data, and wants to build a career in Marketing Operations, Revenue Operations or Business Operations.

What You Will Do

Marketing Finance and Vendor Operations

● Raise electronic purchase requisitions (ePRs), purchase orders and related requests for marketing activities.

● Collect quotations, invoices, approvals and supporting documents from internal teams and vendors.

● Track each request from submission through approval, invoicing and final payment.

● Maintain an accurate tracker of marketing expenditure, commitments, invoices and payment status.

● Coordinate with Finance, Procurement and Accounts Payable to ensure payments are processed correctly and on time.

● Act as the first point of contact for vendors regarding documentation, invoice status and payment queries.

● Identify delayed or blocked payments, follow up with the appropriate stakeholders and escalate risks promptly.

● Support vendor onboarding and maintain up-to-date vendor documentation.

● Assist the marketing team with monthly budget reconciliation and spend reporting.

Database and Lead Operations

● Add leads and contact information collected through campaigns, events, webinars and other sources.

● Consolidate information received from multiple teams and vendors into structured, usable lists.

● Review data for missing fields, duplicates, formatting errors and inconsistencies before uploading it.





● Maintain accurate lead and contact information in the CRM or marketing database.

● Organize, clean and segment lists for marketing and sales activities.

● Support lead assignment and handover to the appropriate sales teams.

● Prepare basic reports on leads received, uploaded, assigned and pending.

● Handle repetitive data work with a consistently high level of accuracy.

Process and Team Support

● Maintain clear trackers, documentation and standard operating procedures for recurring activities.

● Prepare weekly status updates covering open purchase requests, vendor payments and lead-processing work.

● Support coordination across Marketing, Finance, Procurement, Sales and external partners.

● Identify repetitive activities that can be simplified or automated.

● Provide operational support for campaigns, events and other marketing initiatives when required.

What We Are Looking For

● Graduate in Marketing, Business Administration, Commerce, Finance or a related discipline.

● 1–2 years of experience; strong internships or relevant project experience will also be considered.

● Excellent attention to detail and a strong sense of ownership.

● Good working knowledge of Microsoft Excel or Google Sheets, including filters, lookups and basic formulas.

● Comfortable working with numbers, invoices, databases and structured processes.

● Clear written and verbal communication skills.

● Ability to follow up professionally and work with multiple stakeholders.

● Ability to prioritize tasks and meet deadlines without losing accuracy.

● A proactive mindset—you notice gaps, follow through and keep people informed.

Good to Have





● Exposure to a CRM such as Salesforce, HubSpot, Zoho or Microsoft Dynamics.

● Familiarity with an ERP, procurement or finance system.

● Experience with purchase requisitions, purchase orders, invoices or vendor coordination.

● Basic understanding of lead management and marketing campaigns.

● Interest in reporting, analytics, workflow automation or marketing technology.

How Success Will Be Measured

● Purchase requests are raised accurately and supported by complete documentation.

● Vendor invoices and payments are tracked proactively, with minimal delays.

● Marketing spend trackers are accurate and current.

● Leads are uploaded and assigned within the agreed turnaround time.

● Marketing database records are complete, consistent and free from avoidable duplicates.

● Stakeholders receive clear and timely updates on pending work and risks.

● Recurring processes become better documented and more efficient over time.

What You Will Gain

● Hands-on experience across Marketing, Finance, Procurement and Sales Operations.

● Exposure to CRM, reporting, budgeting and marketing technology systems.

● The opportunity to improve real business processes—not simply execute administrative tasks.

● A solid foundation for future roles in Marketing Operations, Revenue Operations, CRM Operations, Marketing Analytics or Business Operations.

● Mentoring and increasing ownership as you develop in the role.

The Person Who Will Thrive Here

You enjoy bringing order to moving parts. You are comfortable following up until something is completed, take pride in accurate work and do not let important details fall through the cracks. You are equally willing to coordinate with a vendor, investigate a delayed payment, clean a lead list or improve a tracker.

If you want to understand how marketing actually operates behind the scenes—and build valuable skills in systems, data and business operations—this role will give you that opportunity.

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📌 Marketing Operations (Chennai)
🏢 Straive
📍 Chennai