Location: Kochi, Kerala

Job Type: Full time, On-site

Experience: 1–3 years preferred; freshers with relevant technical knowledge may apply

Salary: ₹18,000–₹30,000 per month, + performance incentives

We are looking for a technology-oriented Marketing Executive with a good understanding of software products and digital platforms.

The ideal candidate should be capable of understanding software features, communicating technical concepts in simple language, generating qualified business leads, and supporting the company's marketing and business development activities.

Key Responsibilities

- Understand the company's software products and communicate their features and benefits effectively.
- Develop and execute marketing strategies to generate leads and acquire customers.
- Research target markets, competitors, and potential business opportunities.
- Conduct email outreach, WhatsApp marketing, and other digital lead-generation activities.
- Assist with social media campaigns, advertising, and promotional content.
- Coordinate product demonstrations and communicate with prospective clients.
- Create marketing presentations, product descriptions, and promotional materials.
- Track marketing performance, lead conversion, and customer acquisition.
- Work closely with the technical and sales teams to improve marketing effectiveness.




- Stay updated on software industry trends, SaaS products, and digital marketing strategies.

Required Skills

- Basic understanding of software products, web applications, and technology platforms.
- Knowledge of digital marketing, lead generation, and customer acquisition.
- Ability to understand technical features and explain them in simple terms.
- Good communication, presentation, and analytical skills.
- Basic knowledge of CRM tools, spreadsheets, and marketing analytics.
- Willingness to learn new technologies and marketing tools.

Preferred Qualifications
- Degree or diploma in Marketing, Business Administration, Computer Applications, IT, or a related field.
- Experience in software marketing, SaaS marketing, technology sales, or B2B marketing.
- Familiarity with websites, mobile applications, subscription-based software, or cloud platforms.

What We Offer

- Competitive salary with performance-based incentives.
- Opportunity to work with technology-driven products.
- Hands-on exposure to software marketing and business development.
- Learning opportunities and career growth.
- A professional and growth-oriented working environment.

Pay: ₹18,000.00 - ₹30,000.00 per month

Work Location: In person

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