The role will focus heavily on supporting Marketing Automation tools| standards and practices and requires hands-on technical experience in system configuration| ETL data management and REST APIs| as well as business familiarity with account-based multi-channel marketing journey management and solution design methodologies. System integration experience and Marketo Certification is required. Previous experience in project management| work management solutions (Workfront| Jira| Asana)| and CRM management (Salesforce or Dynamics) is desired.
Skills:
- Strong background managing marketing technology and marketing automation.
- Experience rolling out recent MarTech is a plus
- Certified Marketo expertise: Experience with hands-on administration| configuration and production in Marketo
- Knowledge of Salesforce or Dynamics and other marketing automation point solution integrations
- Strong analytical skills.
Ability to build| analyse and report operational metrics
- Strong written and verbal communicator| highly articulate| makes arguments in a compelling manner
- Comfortable working in a complex technical workplace in a highly matrixed organization
- Ability to summarize and present technical concepts to non-technical audiences
- Experience driving projects from start-to-finish| even when faced with deep complexity and ambiguity
- What youll Do Enable Serve as primary point of contact for internal Adobe marketing teams requiring process onboarding & daily run-the-business support Monitor & Measure Empower team with operational insight and standard methodologies to improve platform performanceCollaborate Partner with operational process or functional tool owners to reduce errors and address issues
Skills: Digital : Adobe Marketo~Adobe Journey Optimizer