Company Description Kwatra Precision Cancer Institute and Research Centre (KPCIRC) is India’s first integrated clinic-cum-research institute dedicated to precision oncology. Located in New Delhi, KPCIRC brings oncologists, precision medicine specialists, genetic counselors, researchers, and patient navigators together as one coordinated team. The institute uses advanced genomic profiling, molecular diagnostics, and real-time blood-based monitoring to deliver highly personalized cancer therapies guided by evidence, not assumptions.

KPCIRC combines cutting-edge cancer science with compassionate, patient-centered care, supporting patients medically, financially, and emotionally. Research is embedded into everyday patient care, ensuring that insights gained today help improve outcomes for future patients.

Role Description The Marketing Associate is a full-time, on-site role based in New Delhi, responsible for supporting the growth and visibility of KPCIRC’s precision oncology services. This role involves assisting in the development and execution of marketing campaigns across digital and offline channels, coordinating with clinical and research teams to translate complex medical information into clear, patient-friendly and stakeholder-focused messaging.

The Marketing

Associate will conduct market and competitor research, help organize events, seminars, and outreach programs, and support patient and referral engagement initiatives. Day-to-day tasks include creating and updating marketing collateral,



managing social media and basic content for the website, tracking campaign performance metrics, and providing regular reports to the marketing leadership. The role also includes collaborating with external partners, vendors, and community organizations to strengthen KPCIRC’s presence and build trust with patients, families, and healthcare professionals.

Qualifications

- Candidates should possess strong Communication skills, including clear written and verbal communication and the ability to convey complex medical concepts in accessible language.
- Candidates should possess Market Research skills, including basic data analysis, understanding of healthcare or pharmaceutical markets, and the ability to generate insights for campaigns.
- Candidates should possess Sales and Marketing skills, including lead generation support, campaign execution, brand awareness activities, and relationship-building with referring clinicians and partners.
- Candidates should possess Project Management skills, including planning, coordination of events and campaigns, time management, and the ability to work across multidisciplinary teams.
- Additional beneficial qualifications include a bachelor’s degree in Marketing, Business, Communications, Life Sciences, or a related field; familiarity with digital marketing tools and social media platforms; comfort working in a healthcare or research setting; strong analytical skills; and a patient-centric, ethical approach to all marketing activities.

📌 Marketing Associate (New Delhi)
🏢 Kwatra Precision Cancer Institute and Research Centre (KPCIRC)
📍 New Delhi