Manager – Event Sponsorships & Corporate Alliances

Reporting to- Head- Events and corporate alliances

Location: Pune

Company: MultiFit

Role Type: Full time

Role Overview

MultiFit is looking for a high-energy, commercially driven Manager – Event Sponsorships & Corporate Alliances to build and scale our B2B revenue vertical.

The role will be responsible for acquiring corporate partners across three key business areas:

1. Event Sponsorships & Brand Partnerships

2. Workplace Wellness Programs
3. Captive / Corporate Gym Management

This is a revenue-owning role requiring strong corporate relationships, consultative selling, negotiation and the ability to take opportunities from prospecting to closure.

Key Responsibilities

Event Sponsorships & Partnerships
- Sell sponsorships and strategic brand partnerships across MultiFit’s events, competitions, wellness festivals and IPs, including SheRox.
- Identify and approach brands whose target audiences align with MultiFit’s communities and events.
- Build customised sponsorship proposals encompassing title sponsorships, associate partnerships, experience zones, activations, digital integrations and on-ground branding.
- Own the complete sponsorship sales cycle — prospecting, pitching, negotiation, contracting, collection and partner relationship management.
- Develop long-term partnerships rather than one-event transactional sponsorships.

Corporate Wellness

- Acquire corporates for MultiFit’s workplace wellness solutions.
- Sell annual wellness programs including fitness, nutrition, mental wellbeing, employee engagement, health challenges, workshops and wellness events.




- Work closely with HR Heads, CHROs, Admin Heads, Employee Engagement teams and leadership teams to understand organisational wellness requirements.
- Build customised annual wellness calendars and corporate packages.
- Drive renewals, upselling and expansion across multiple offices/locations of existing corporate clients.

Captive Gym Management

- Generate and close opportunities for MultiFit to set up, operate and manage corporate/captive fitness centres.
- Target large corporates, IT parks, business parks, residential developments and institutions with captive fitness infrastructure.
- Pitch MultiFit’s end-to-end gym management capabilities including staffing, operations, programming, equipment management, member engagement and wellness initiatives.
- Build multi-year management contracts and recurring revenue relationships.

Revenue & Business Development
- Own monthly, quarterly and annual revenue targets across all three verticals.
- Build and maintain a strong corporate sales pipeline.
- Prospect through LinkedIn, networking, referrals, existing relationships, industry events and outbound business development.
- Maintain accurate pipeline, proposal and closure forecasts.
- Identify opportunities to cross-sell — converting sponsors into wellness clients,



wellness clients into captive gym clients and vice versa.
- Build strategic relationships with agencies, media houses, corporate communities and ecosystem partners who can generate recurring business.

Ideal Candidate

- 4–8 years of experience in B2B sales, sponsorship sales, corporate partnerships, employee wellness, events, media sales, sports partnerships or enterprise business development.
- Strong existing network amongst brands, marketing heads, HR leaders, CHROs and corporate decision-makers is highly preferred.
- Demonstrated experience of meeting and exceeding revenue targets.
- Excellent pitching, presentation, negotiation and relationship-management skills.
- Comfortable selling high-value and long-term partnerships.
- Entrepreneurial mindset with the ability to independently build a business pipeline from scratch.

Key KPIs

Performance will primarily be measured on:
- Sponsorship revenue closed
- Corporate wellness revenue closed
- Captive gym management contracts acquired
- New corporate accounts acquired
- Pipeline value and conversion rate
- Average deal size
- Renewal and upselling revenue
- Collections against contracted revenue
- Number of strategic multi-year partnerships created

What Success Looks Like The successful candidate will transform MultiFit’s corporate partnerships vertical into a significant recurring revenue engine, creating relationships where leading brands and organisations partner with MultiFit not only for events, but across employee wellness, fitness infrastructure and long-term brand engagement.

📌 Manager – Event Sponsorships & Corporate Alliances (Pune)
🏢 Multifit Wellness
📍 Pune