Key Responsibilities

- Conduct market research to identify potential clients, target industries, and new business opportunities for digital marketing services.

- Develop and execute outbound lead generation campaigns through cold calling, email marketing, LinkedIn outreach, and other relevant channels.

- Generate qualified leads for services including SEO, PPC, Social Media Marketing, Content Marketing, Website Development, Branding, and other digital marketing solutions.

- Identify and connect with potential clients, including business owners, CEOs, founders, CMOs, and marketing heads.

- Research target companies and understand their business requirements, online presence, and digital marketing needs.

- Build and maintain a solid database of qualified prospects across target markets such as the USA, UK, UAE, Australia, and Europe.

- Engage with prospects to understand their requirements and generate interest in the company's digital marketing services.

- Nurture leads through regular follow-ups and maintain accurate prospect information in the CRM.

- Schedule qualified meetings for the Business Development and Sales teams.

- Achieve daily, weekly, and monthly lead generation targets and KPIs.





- Collaborate with the sales and marketing teams to improve lead quality and conversion rates.

- Prepare and share regular reports on lead generation activities, campaign performance, and results with the reporting manager.

Qualifications & Requirements

- 1–4 years of experience in lead generation or sales development for digital marketing services or IT services.

- Experience in generating leads for services such as SEO, PPC, Social Media Marketing, Website Development, and other digital marketing solutions.

- Strong knowledge of outbound lead generation techniques, including cold calling, email outreach, and LinkedIn prospecting.

- Experience in identifying and targeting international clients is preferred.

- Familiarity with LinkedIn Sales Navigator, Apollo, ZoomInfo, or similar lead generation tools.

- Working knowledge of CRM platforms such as HubSpot, Zoho, or similar tools.

- Excellent communication, research, prospecting, and follow-up skills.

- Ability to identify qualified prospects, maintain lead databases, and achieve assigned targets.

- Bachelor's degree in Marketing, Business Administration, or a related field preferred.

Pay: ₹200,000.00 - ₹600,000.00 per year

Work Location: In person

📌 Lead Generation Specialist(Digital marketing) (Noida)
🏢 Misha Infotech Private
📍 Noida