Company Description Khashsoft is a trusted provider of custom software development and end-to-end IT solutions, headquartered in Sector 132, Noida, Uttar Pradesh, India. The company serves clients across diverse industries, with specialized expertise in the legal, finance, and education sectors. Khashsoft delivers tailored software solutions that streamline operations, improve efficiency, and support digital transformation initiatives.

Its services span custom software development, support and maintenance, IT and integration services, technical consulting, and cross-platform implementation. With strong technical capabilities and deep industry knowledge, Khashsoft focuses on delivering innovative, reliable, and scalable solutions that address evolving client needs.

Role Description This is a full-time remote role for a Lead Generation Specialist. The role involves identifying and qualifying new leads through online research, databases, social platforms, and industry resources. The specialist will conduct market research to understand target segments, decision-makers, and competitive landscapes, and will maintain accurate records of leads and interactions in CRM or tracking tools.

Daily tasks include initiating outreach via email, phone, and messaging platforms, nurturing prospects through clear and professional communication,



and coordinating with the sales team to hand off qualified leads and support pipeline growth. The role also includes reporting on lead generation performance, optimizing outreach strategies, and collaborating with marketing and sales to refine targeting and messaging.

Qualifications

- Proficiency in lead generation activities, including identifying and qualifying new leads and building a sustainable lead pipeline.
- Strong market research skills to analyze industries, target accounts, buyer personas, and competitive positioning.
- Excellent communication skills for qualified outreach, follow-ups, and collaboration with sales and internal stakeholders.
- Basic sales understanding, including familiarity with sales funnels, conversion metrics, and CRM or lead-tracking tools.
- Ability to work independently in a remote setting, manage time effectively, and meet lead and quality targets.
- Comfort with using online tools, databases, and business networking platforms (e.g., LinkedIn, industry directories) to source leads.
- Prior experience in B2B lead generation, inside sales, or business development is preferred.
- Bachelor’s degree in business, marketing, communications, or a related field, or equivalent practical experience.

📌 Lead generation (India)
🏢 Khashsoft
📍 India