Key Responsibilities

- Research and identify SMEs that match our target client profile (industry, size, location)

- Build and maintain prospect lists using LinkedIn, Google, business directories, and lead-generation tools

- Run outbound outreach through email, LinkedIn, and calls to start conversations with business owners and decision-makers

- Write personalized outreach messages and follow-up sequences

- Qualify leads by understanding their needs, challenges, budget, and timeline

- Book discovery calls and meetings for the founder

- Maintain accurate lead records and activity in a CRM or spreadsheet

- Track and report weekly on outreach volume, response rates, meetings booked, and conversions

- Suggest ways to improve outreach messaging and targeting

Requirements

- 1-3 years of experience in lead generation, business development, inside sales, or a similar role (freshers with solid communication skills may be considered)

- Excellent written and spoken English

- Comfortable with cold outreach and handling rejection

- Familiarity with LinkedIn, LinkedIn Sales Navigator, and email outreach tools

- Basic understanding of CRM tools (HubSpot, Zoho, Pipedrive, or similar)





- Ability to explain technical services in simple, business-friendly language

- Self-driven, organized, and able to work independently with minimal supervision

Good to Have

- Experience generating leads for IT services, software, or agency businesses

- Knowledge of lead-scraping and email-verification tools

- Understanding of B2B sales cycles and SME buyers

- Experience with cold email campaigns and LinkedIn automation

What We Offer

- Direct collaboration with the founder, with a real voice in how we grow

- Performance-based incentives on top of base pay

- Flexible working arrangement

- Opportunity to grow into a Business Development or Sales Lead role as the company scales

Job Details

- Job Type: Contract

- Location: Remote / Mumbai, Bengaluru

- Salary: 30,000 + incentives per qualified lead or closed deal

- Experience: 1-3 years

- Apply: Send your resume and a short note on your lead generation experience

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits

- Cell phone reimbursement

- Commuter assistance

- Flexible schedule

- Work from home

Work Location: Remote

📌 Lead Generation Executive (Mumbai)
🏢 SoftSync Lab
📍 Mumbai