Job Summary

We are looking for an experienced and result-oriented Hospital Marketing cum PRO to manage hospital marketing activities, develop relationships with doctors and healthcare professionals, increase patient footfall, generate business opportunities, and maintain strong public relations. The candidate should have proven experience in hospital marketing, healthcare business development, and patient relationship management.

Key Responsibilities

1. Hospital Marketing & Business Development

- Develop and implement marketing strategies to increase patient footfall and hospital revenue.
- Promote hospital departments, medical services, diagnostic facilities, and healthcare packages.
- Conduct regular field visits to clinics, nursing homes, diagnostic centres, and nearby healthcare facilities.
- Identify new business opportunities and develop effective marketing plans.
- Achieve monthly marketing targets assigned by hospital management.

1. Doctor Relationship Management

- Build and maintain professional relationships with doctors, clinics, and healthcare professionals.
- Conduct regular meetings and visits to introduce hospital facilities and services.
- Develop referral networks in accordance with hospital policies and applicable regulations.
- Maintain records of doctor visits, business leads, and marketing activities.
- Follow up on professional relationships to improve awareness of hospital services.

1. Corporate Tie-Ups & Health Camps





- Develop corporate relationships with companies, institutions, factories, and local organizations.
- Arrange health camps, awareness programs, preventive health check-ups, and promotional activities.
- Explore opportunities for corporate healthcare packages and institutional partnerships.
- Coordinate with hospital departments for successful execution of marketing events.

Required Qualifications & Skills
- Graduate in any discipline; an MBA / PGDM in Marketing are preferred.
- Minimum 2–5 years of relevant experience in hospital marketing or healthcare business development.
- Proven experience in doctor relationship management and field marketing.
- Strong communication, negotiation, and interpersonal skills.
- Knowledge of local healthcare markets and referral networks.
- Basic computer knowledge, including MS Excel, email, and reporting tools.
- Ability to travel locally for field visits and marketing activities.
- Professional attitude, leadership qualities, and a target-oriented approach.

Candidate Requirements
- Must have relevant hospital marketing experience.
- Must be confident in fieldwork and relationship management.
- Must be skilled, presentable, and result-oriented.
- Must be capable of working independently and coordinating with hospital management.

Pay: ₹10,000.00 - ₹30,000.00 per month

Work Location: In person

📌 Hospital Marketing cum PRO (Public Relations Officer) (Varanasi)
🏢 OM Kilkari Multispeciality Hospital
📍 Varanasi