Vasundhara Infotech is looking for a result-oriented Digital Marketing to drive app growth, user acquisition, ASO, organic downloads, and marketing performance across digital channels.

Responsibilities

- Plan and execute digital marketing and app growth strategies

.

- Yes, for a broader and more qualified scope, I recommend:

Manage ASO for Android and iOS applications and games to improve visibility, rankings, and organic downloads.

- Manage and optimize Google Ads, Meta Ads, and paid user acquisition campaigns

.

- Conduct keyword research, competitor analysis, and market research

.

- Analyze installs, retention, conversion, LTV, and campaign performance

.

- Conduct

A/B testing and growth experiments to improve acquisition and conversion.

- Use

AI and marketing automation tools to improve marketing workflows and performance.

- Collaborate with design and development teams for marketing creatives and app updates

.

Skills &

- Requirements





- App Store Optimization (ASO)

- Paid &
- Organic User Acquisition

- Google Ads &

- Meta Ads

- Growth Marketing &

- Performance Marketing

- Keyword Research &

- Competitor Analysis

- A/B Testing &

- Growth Experimentation

- Retention &

- Lifecycle Marketing

- LTV &

- App Monetization Understanding

- SEO &

- SEM

- Google Analytics &

- Marketing Analytics

- AI &

- Marketing Automation Tools

- Data Analysis &

- Performance Reporting

- Creative Thinking &

- Problem Solving

Preferred Experience

- 1–4 years of experience in

Digital Marketing or ASO

.

- Experience in mobile apps, IT, or software products preferred.

- Hands-on experience with

ASO tools such as AppTweak, Sensor Tower, or App Radar is an advantage.

📌 Digital Marketing Manager (Surat)
🏢 Vasundhara Infotech
📍 Surat