Job Title : Digital Marketing Executive

Company : Systel Group of Companies

Industry : Digital & Consumer Electronics

Employment Type : Full time

Location : Kaloor, Ernakulam

Salary : As per industry standards and experience

About Systel Group of Companies

Systel Group of Companies is managed by experienced business professionals with over 12 years of experience in the digital and electronics industry. We are an authorised super stockist for leading brands, including Infinix, Hollyland, Itel, Anker and Soundcore. We focus on brand development, market expansion and effective distribution across our business territories.

Job Overview

We are looking for a creative, result-oriented and digitally skilled Digital Marketing & Brand Executive to manage our online presence, develop engaging marketing creatives, generate qualified leads and strengthen brand visibility across digital platforms. The ideal candidate should combine creativity with analytical thinking to execute effective digital marketing campaigns and support business growth.

Key Responsibilities

- Social Media Management: Manage and maintain company social media platforms, including Instagram, Facebook and other relevant online channels.
- Creative Designing: Design professional product posters, promotional creatives, campaign materials and digital marketing content.
- Lead Generation: Generate quality business leads through digital campaigns and online marketing activities.
- Lead Management: Track, organise, follow up and maintain records of leads generated through online platforms.
- Video Content Creation: Create, edit and publish engaging product videos, promotional reels, brand videos and other marketing content.
- Digital Advertising: Plan, execute and optimise targeted paid advertising campaigns to improve reach, engagement and lead conversion.
- Brand Building:



Develop and execute digital branding initiatives to improve brand awareness, product visibility and market presence.
- Campaign Performance: Monitor campaign performance, analyse engagement and lead-generation results, and prepare regular performance reports.
- Content Planning: Develop content calendars aligned with product launches, promotional campaigns, seasonal offers and business objectives.
- Marketing Coordination: Coordinate with internal sales teams to align digital campaigns with sales targets, product availability and market requirements.

Skills & Qualifications

- Bachelor's degree or relevant qualification in Marketing, Digital Marketing, Graphic Design, Multimedia or a related field.
- Practical knowledge of Instagram, Facebook and other social media platforms.
- Experience in graphic design tools such as Adobe Photoshop, Canva or similar applications.
- Knowledge of video editing tools and short-form video content creation.
- Hands-on understanding of Meta Ads Manager, audience targeting and paid campaign management.
- Ability to generate and manage leads through online campaigns.
- Good communication, creativity, time management and analytical skills.
- Experience in consumer electronics, mobile phones or product marketing will be an added advantage.

Preferred Candidate Profile We are looking for a proactive professional who can independently manage digital marketing activities from creative development to campaign execution, lead tracking and performance analysis. Candidates with a strong portfolio of marketing creatives, videos and successful digital campaigns are encouraged to apply.

Apply Now: If you are passionate about digital marketing, creative content and brand building, we invite you to join our team at Systel Group of Companies.

Pay: ₹10,000.00 - ₹20,000.00 per month

Work Location: In person

📌 Digital Marketing Executive (Kaloor)
🏢 Systel
📍 Kaloor