D2C Influencer Marketing Associate

Key Responsibilities

- Influencer Management: Independently manage 50 to 100 influencer collaborations per month, ensuring effective communication and relationship-building.

- Campaign Strategy: Develop and execute influencer marketing campaigns that align with brand goals and target audience.

- Performance Tracking: Analyze and track influencer marketing KPIs and performance metrics, including ROAS, CAC, CPV, CPM, CTR, engagement rate, conversion rate, and creator ROI.

- Market Research: Stay updated on the influencer landscape, creator categories, and platform-specific trends to identify new opportunities.

- Collaboration with Agencies: Source talent from agencies that specialize in new-age consumer brands, ensuring alignment with our brand values and objectives.

Qualifications

- Experience: 1 - 2 years of experience in influencer marketing, preferably with both D2C brands and influencer marketing agencies,



particularly those serving high-growth startups.

- Skills:

- Solid understanding of performance-led influencer marketing.

- Excellent communication, coordination, and relationship-building skills.

- Ability to analyze data and derive insights for campaign optimization.

- Proven Track Record: Demonstrated ability to manage multiple influencer collaborations effectively and efficiently.

Why Join Us?

- Be part of a dynamic team in a rapidly growing D2C brand.

- Opportunity to work with a variety of influencers and creative campaigns.

- Competitive salary and benefits package.

Pay: ₹600,000.00 - ₹800,000.00 per year

Experience

- d2c influencer marketing: 1 year (Required)

Location

- Gurugram, Haryana (Required)

Work Location: In person

📌 C Influencer Marketing Associate (FROM AGENCY) (Gurugram)
🏢 Career Bloc
📍 Gurugram