Group Company: Go Digit Life Insurance Limited

Designation: Brand marketing consultant

Office Location: Bangalore Atlantis Bangalore 1

Position description:

Years of experience

0-3 years

Preferred Industry

Insurance, BFSI, FMCG

Roles and Responsibilities

Develop and implement marketing strategies to support brand, product and sales objectives

Understanding of the distribution channel and aligning the marketing approach, objective and calendar with the same

Perform competition benchmarking to identify opportunities for growth and improvement through material available offline, trainings, sales pitches, new creatives or any new events taking place in the market.

Handle new product launches, their UI/UX, communications, marketing collaterals, trainings etc.

Develop insights through market research as and when needed

Plan and execute agent campaigns, events, and promotions to boost product visibility and engagement

Monitor and evaluate the effectiveness of marketing initiatives and adjust strategies as needed.

Work with internal teams (e.g., product development, sales,



and finance) to ensure alignment of marketing activities with overall business goals.

Since this role involves co-ordination with all stakeholders, this is a complete in-office role.

Be a single point of contact from Brand Marketing for all Product Marketing & Marketing Support related activities.

Key skills required

Proven experience in trade marketing or a similar role

Project Management experience is a plus.

Solid understanding of marketing principles and strategies - particularly in the context of Insurance.

Competition knowledge

Self-starter

Excellent analytical, communication, and interpersonal skills

Ability to work collaboratively with cross-functional teams

Strong organizational skills and ability to meet deadlines

Knowledge of market research and data analysis

Ability to talk to Senior Stakeholders and own the projects independently

Education Background

Master’s degree in marketing

📌 Consultant Brand Marketing (Bengaluru)
🏢 Go Digit Life Insurance
📍 Bengaluru