- Dealer & Distributor Network Management: Appoint, manage, and expand the retail and distribution network for small home appliances, coolers, and electrical goods across the assigned territory.
- Sales Targets Achievement: Secondary and primary sales targets must be met through consistent market planning and territory mapping.
- Market Penetration: Identify and tap into new market opportunities, retail counters, and B2B bulk gift channels to increase product visibility and market share.
- Collections & Credit Control: Monitor outstanding payments and ensure timely collections from channel partners while strictly adhering to company credit policies.
- Competitor & Market Analysis: Track competitor pricing, promotional schemes, and launch strategies, providing regular feedback to senior management.
- Team Leadership: Supervise, train, and guide the field sales team and promoters to optimize on-ground productivity and maximize retail sales performance.
Preferred Candidate Profile
- Industry Experience:
A minimum of 2 to 5 years of hardcore field sales experience in Consumer Durables, Small Home Appliances, Electrical Goods, or FMCG.
- Territory Knowledge: Solid existing relationship network with local dealers, distributors, and multi-brand outlets (MBOs) in Vadodara and surrounding Gujarat regions.
- Educational Qualification: A Graduate degree (B.Com, BBA, BA) is required. A Post-Graduate degree or MBA in Sales & Marketing will be an added advantage.
- Key Skills Required:
- Strong channel sales management and business development skills.
- Excellent negotiation and communication skills in Gujarati, Hindi, and English.
- Proficiency in primary/secondary sales tracking tools and basic MS Excel for reporting.
- Other Requirements: Must possess a valid two-wheeler driving license and vehicle for daily local market travel.