We are seeking a results-driven and proactive Area Sales Manager (ASM) to lead and expand our market presence in solar panels and allied items (such as solar inverters, batteries, solar water heaters, structures, and balance of system components).

In this role, you will be responsible for driving revenue growth, managing regional channel partners (dealers, distributors, EPC contractors), building relationships with key accounts, and leading a team of sales executives to achieve business targets.

Key Responsibilities & Accountabilities

1. Sales & Business Development

- Meet and exceed monthly, quarterly, and annual sales targets for solar panels and allied items within the assigned territory.
- Identify, onboard, and manage dealers, distributors, solar EPC partners, and installers to widen distribution coverage.
- Develop direct institutional, commercial, industrial (C&I;), and government client relationships for solar projects.
- Pitch products, conduct technical sales presentations, and manage end-to-end deal negotiations.

2. Territory & Channel Management

- Monitor channel health, ensuring regular product off-take, stock flow, and credit limit compliance.
- Drive market penetration strategy across urban, semi-urban, and rural areas in the assigned region.
- Resolve dealer/partner queries and handle customer feedback effectively to maintain high channel satisfaction.

3. Team Leadership & Management

- Lead, recruit, train, and mentor a team of Sales Executives/Officers in the area.
- Assign sales quotas, track daily activities,



and conduct periodic performance reviews.
- Ensure team compliance with sales processes, reporting CRM systems, and company policies.

4. Market Intelligence & Strategy

- Keep track of local market trends, competitor pricing, subsidy/policy changes, and emerging technology in the renewable energy sector.
- Provide accurate sales forecasting, market insights, and demand estimation to upper management.
- Plan and execute localized promotional activities, roadshows, dealer meets, and trade expos.

Required Qualifications & Skills

- Education: Bachelor’s degree in Engineering (Electrical/Mechanical/Renewable Energy preferred) or Business Administration (BBA/BSc). An MBA in Sales/Marketing is a strong plus.
- Experience:
- 4–8 years of experience in B2B/B2C sales within the Solar / Renewable Energy / Power / Electrical Equipment sectors.
- At least 2–3 years of team management and dealer network/distribution management experience.
- Technical Knowledge: Robust understanding of solar PV systems, inverters, net metering, battery storage, and allied solar balance of system (BOS) items.
- Core Skills:
- Proven track record of achieving sales targets in solar or allied industries.
- Excellent negotiation, presentation, and relationship-building skills.
- Strong leadership and team management capabilities.
- Analytical mindset with proficiency in CRM tools, MS Excel, and sales data tracking.

Pay: ₹12,000.00 - ₹20,000.00 per month

Benefits

- Commuter assistance
- Flexible schedule

Work Location: In person

📌 Area Sales Manager (Dhansar)
🏢 Skyline infra solutions
📍 Dhansar