25 Oct
|
ABC HOSPITALITY
|
Noida
25 Oct
ABC HOSPITALITY
Noida
About the Role Key ResponsibilitiesContent Creation & Management - Plan, create, and publish high-quality content (photos, videos, reels, stories, carousels) across platforms including Instagram, Facebook, LinkedIn, X (Twitter), YouTube, and Pinterest - Develop and maintain a monthly content calendar aligned with campaigns, seasonal promotions, events, and brand guidelines - Collaborate with the F&B;, Rooms, Spa, and Events teams to capture real-time content from property activities - Write engaging captions and copy tailored to each platform's tone and audience Community Management - Monitor and respond to comments, messages, reviews, and mentions in a timely and brand-appropriate manner - Engage proactively with followers, local influencers, travel bloggers, and hospitality communities - Manage guest feedback across social platforms and coordinate with the Guest Relations team for escalations Campaigns & Growth - Assist in planning and executing paid social media campaigns (Meta Ads, LinkedIn Ads) in coordination with the marketing team - Run influencer/blogger collaboration campaigns — from outreach and briefing to hosting and post-campaign reporting - Track follower growth, engagement metrics, reach, and conversion data; provide weekly/monthly performance reports Brand & Reputation - Ensure all content is consistent with the brand's visual identity, voice, and values - Stay current with hospitality trends, competitor activity, and social media best practices - Monitor online reviews on platforms such as TripAdvisor, Google, and OTAs, and flag key feedback to management Coordination & Support - Liaise with photographers, videographers, and designers for content shoots and creative assets - Support the marketing team during property events, MICE bookings, and festive promotions - Assist with social media aspects of PR campaigns and press visits RequirementsEducation & Experience - Bachelor's degree in Marketing, Communications, Journalism, Hospitality Management,
or a related field - 1-3 years of experience in social media management, preferably within the hospitality, travel, or lifestyle industry - A strong portfolio of social media accounts or campaigns you have managed Skills & Competencies - Proficiency in social media platforms and scheduling tools (e.g., Hootsuite, Buffer, Meta Business Suite, Later) - Working knowledge of Canva, Adobe Photoshop/Premiere, or similar design/editing tools - Basic understanding of Meta Ads Manager and paid social media campaigns - Strong written and verbal communication skills in English (additional regional language is a plus) - Excellent photography and videography instincts — able to capture aesthetic, on-brand content on the go - Analytical mindset with the ability to interpret insights and adjust strategy accordingly - Ability to multitask and work under deadlines in a fast-paced hospitality workplace Personal Attributes - Passion for hospitality, food, travel, and guest experiences - Creative, self-motivated, and proactive with ideas - Collaborative team player who also works well independently - Flexible with working hours during events, weekends, or peak seasons Preferred Qualifications - Experience with influencer marketing and managing collaborations - Familiarity with Google Analytics or social listening tools (e.g., Sprout Social, Brandwatch) - Knowledge of SEO basics as they relate to social content - Prior experience in a hotel, restaurant, resort, or hospitality group is a strong advantage What We Offer - Competitive salary and performance-based incentives - Opportunity to work in a dynamic, guest-centric environment - Exposure to a wide range of hospitality functions and marketing campaigns - Professional development and growth opportunities within the group - Employee benefits including dining discounts, wellness programs, and more - We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees._ Pay: ₹18,000.00 - ₹35,755.94 per month Work Location: In person
📌 Social Media Executive (Noida)
🏢 ABC HOSPITALITY
📍 Noida